Holden Badged Volt & Cruze Debut in Melbourne

Holden Volt

By Thami Masemola
February 27, 2009 2:13 PM
Filed Under: American, Chevrolet, Holden, Hybrid

General Motors is seriously counting on the Volt to spearhead its future just as much as big SUVs and trucks were counted on to keep the company alive a few years ago. First it was the Chevrolet Volt that was unveiled. Then we saw the Opel version. Now it's Holden's turn to go green.

A right-hand-drive version of the Volt with a Holden badge was shown at the Melbourne International Motor Show, signaling a new era for the Holden brand known for its hard-hitting V6 and V8 engines. Holden estimates that motorists with save approximately 1,892 litres of fuel per year should they choose to switch to the Holden Volt when it goes on sale in Australia. The vehicle is ideal for drivers who typically travel less than 40 miles (64 kilometres) a day.

"We think Volt has the potential to change the game in Australian motoring," GM Holden Chairman and Managing Director Mark Reuss said. "Since we announced our plans to introduce Volt to Australia, we have been overwhelmed by public interest in the car and the technology that makes it work."

Holden also announced the imminent arrival of the Holden Cruze to Australia. The Cruze will be powered by a 1.8-litre 4-cylinder petrol engine or a 2.0-litre turbocharged version. Two trim levels are to be offered when the car enters the market during the second quarter of the year while a 5-speed manual and a 6-speed automatic will be the transmission choices.

 

Press Release

 

HOLDEN VOLT PROVIDES GLIMPSE OF AUSTRALIA'S DRIVING FUTURE

GM Holden has released the first images of the highly anticipated Volt extended range electric vehicle as it will appear on Australian roads.

The images, which show a right-hand-drive version of Volt sporting Holden badges on its aerodynamic front and rear, were released as part of Holden’s presentation at the Melbourne International Motor Show.

It is a local take on the vehicle that has won widespread acclaim for its ability to travel up to 64 kilometres on electricity before using petrol or producing exhaust pipe emissions.

GM Holden Chairman and Managing Director Mark Reuss said the company had been overwhelmed by public interest in Volt since announcing it would launch in Australia in 2012.

“We think Volt has the potential to change the game in Australian motoring,” Mr Reuss said.

“Since we announced our plans to introduce Volt to Australia, we have been overwhelmed by public interest in the car and the technology that makes it work.

“There is no doubt that Volt’s advanced propulsion systems represent some of the most exciting alternative fuel developments in motoring.

“At Holden, we believe Volt will play an incredibly important role in our efforts to make motoring better for the environment,” he said.

General Motors estimates that compared to similar sized petrol-powered vehicles, Volt will save motorists up to 1892 litres of fuel a year. This is based on US research that identifies 75 per cent of commuters travel an average daily distance of less than 40 miles (64 kilometres).

When Volt’s battery energy is depleted, a small petrol engine generates enough electricity to power the vehicle for hundreds of additional kilometres.

GM also calculates that charging the vehicle at night through a standard power outlet will use less electricity annually than an average household refrigerator.

Volt is planned for manufacture at GM’s Detroit-Hamtramck Assembly and is scheduled for launch in the US in late 2010. The right-hand-drive version will launch later.

CRUZE MARKS THE BEGINNING OF A NEW ERA FOR HOLDEN

The all-new Holden Cruze made its Australian debut at the Melbourne International Motor Show today signalling the company’s latest entrant in the competitive small car segment.

Cruze is the first of General Motors’ new wave of global products and enters Australia’s small car segment equipped with striking road presence, advanced interior comfort and high levels of safety features.

Powered by a 1.8 litre 4-cylinder ECOTEC petrol engine or optional 2.0 litre 4-cylinder turbocharged common rail diesel engine, Cruze will go on sale in the second quarter of 2009.

GM Holden Chairman and Managing Director, Mark Reuss said Cruze represented Holden’s commitment to the small car market and marked the beginning of a new era for the company.

“The small car market is the largest growing segment in the Australian market and this is our response to that change,” Reuss said.

“Cruze will play a significant role in Holden’s future and presents us with a new generation car, a new design and a new way of thinking.

“It is a world class small car that has the perfect blend of both style and substance, all from the base model to the top of the range.”

2009 HOLDEN CRUZE HIGHLIGHTS:

Drawing on GM best practices from around the world, Cruze was developed by a global design and engineering team.

Product line-up

The Cruze line-up will include CD and CDX models, both powered by a 1.8 litre 4 cylinder ECOTEC petrol engine with the choice of a five speed manual transmission or six speed automatic transmission with Active Select.

A 2.0 litre common rail turbocharged diesel engine will be available as an option on the CD model and will form part of the Holden EcoLine range.

The choice of powertrains ensures fuel efficiency and excellent performance all with the ride and handling ability of a true Holden to ensure it feels as good as it looks.

Exterior styling

With a wide track, long wheelbase and its wheels located at the outer edges of its body, the Holden Cruze sedan’s 'four-door coupe' styling delivers the presence of an upscale mid-size sedan.

State of the art manufacturing processes ensures gaps are minimised and margins in the exterior design deliver high levels of quality, fit and finish.

Cruze has been designed to appeal to drivers who value sophisticated design combined with sporty good looks.

Interior comfort

Inside, Cruze boasts one of the most advanced interiors of any small car on the market offering exceptional quality and functionality, while delivering sportiness and luxurious comfort.

Stylish and spacious, the Cruze interior offers exceptional fit and finish and comfort with contoured sport seats and a dual cockpit design which houses an advanced integrated centre panel with graphic information display and CD with MP3 “plug and play” functionality.

An integrated centre stack houses the infotainment display, radio and HVAC controls resulting in a fresh and contemporary look.

With generous rear passenger leg, head and shoulder room this small car comfortably sits five adults, and when combined with one of the largest range of standard features from the base model customers do not need to compromise on large car features.

Storage, functionality and convenience applications found on the new Cruze are plentiful with 60/40 split rear seats, seatback pockets, a centre console CD storage, a shopping bag hook and six cup holders.

Safety

Safety was an overriding objective in the development of Cruze. Significant advancements in structural strength and a full offering of active and passive safety systems should combine to make the all-new Holden Cruze among the safest in its class.

The Cruze’s stiff structure helps to minimise noise and vibration as well as assuring a good crash safety performance and optimal ride and handling properties.

With an impressive level of standard safety features across the range including:

Holden Cruze CD Feature Highlights:

Holden Cruze CDX - includes all CD specific feature highlights, plus: