ASC Cosmos, Diamondback, TriLite and Suzuki Wave

ASC Diamondback (Dodge Viper)

American Specialty Cars Shows Off Capabilities in Design, Open Air, Performance Materials

January 16, 2006 6:41 AM
Filed Under: American, Dodge

Press Release

American Specialty Cars Shows Off Capabilities in Design, Open Air, Performance Materials

Auto Show (NAIAS) in Detroit several vehicle prototypes with innovations designed to showcase the company’s expertise in vehicle design, open-air systems and performance materials, all focused on supporting ASC’s goal of helping its automaker clients put more exciting vehicles on the road, faster. The vehicles will be on display throughout the show inside ASC’s booth in Michigan Hall (lower level) of Cobo Center.

We’re pro-life for cool cars,” said Paul Wilbur, ASC’s president and chief executive officer. “At ASC, our mission is to help our OEM clients bring more exciting, profit-generating, halo-casting vehicles to life—and, importantly, at the same time to help OEMs bring new life to their existing vehicles.

Headlining our innovation parade is our InfiniVu™ ‘sunvertible’ family of sliding-roof systems,” continued Wilbur. “These systems—available in fabric, glass or, as the result of a new collaboration we’re announcing here today, clear, lightweight Lexan® GLX resin from GE Plastics—are designed to provide OEMs with a low-investment, highly scalable method of bringing convertible-like motoring to SUVs, crossovers and minivans, and thus breathe all-new life into these all-important market segments. And importantly, these ‘full-vehicle’ open-air systems are designed to provide the safety and security that vehicle buyers expect in these market segments.”

Wilbur went on to note that ASC’s InfiniVu™ systems represent the world’s only bi-directional, patent-pending sliding-roof systems, providing open air in literally an infinite variety of configurations, to both rear-seat and front-seat occupants—as the tops slide both back-to-front on the vehicles as well as front-to-back. The systems’ scalable basic architecture (including highly interchangeable parts and components) also gives automakers an unprecedented amount of flexibility, he said, such as the ability to install fabric roofs in lower-priced and/or sporty models, and glass or Lexan® resin roofs in premium models. Wilbur also confirmed today that the first of ASC’s InfiniVu™ family of roof systems, which are designed as an OEM-integrated option, will be debuting on an OEM product line in the 2008 model year. He estimated the retail price of InfiniVu™ systems at $1,600 to $2,400.

ASC today also had its award-winning vehicle design expertise on full display. The company boasts four design studios and was the winner of a prestigious gold IDEA award for design, cosponsored by Business Week magazine, in 2004 and of a Detroit News “Readers’ Choice” award at last year’s NAIAS. Today, ASC showed the broad range of its creative expertise by unveiling a four-door roadster SUV concept property designed and built at ASC’s studio in Huntington Beach, Calif., and a supercar made even more super by the addition of a mostly carbon-fiber body.

The new vehicle prototypes displayed were:

ASC also is displaying at NAIAS one of the true stars of last year’s show, the ASC Helios—a patent-pending body-engineering system that is applicable to many four-door passenger-car architectures. ASC also confirmed today that it is in discussions with several automakers about possible production of ASC’s four-door convertible system. In addition, later in the week, after its worldwide debut tomorrow in Mitsubishi Motors’ booth, ASC will be displaying the all-new 2006 Mitsubishi Eclipse Spyder, for which ASC supplies the convertible roof system—the third straight generation of Eclipse supplied by ASC.

ASC is a full-service specialty-vehicle partner for automotive manufacturers, specializing in vehicle design, body engineering, composite body packages and open-air roof systems.

Internet: American Specialty Cars