Press Release
Behind-the Scenes Tour of BMW in Munich and Breath-taking drive on Autobahn included in Fantasy Package
Christmas is coming early this year, as BMW and Neiman Marcus partner to create the ultimate driving fantasy. BMW is offering, exclusively through the legendary Neiman Marcus Christmas Book, the 2007 Limited Edition Individual M6 Convertible. The luxury convertible comes with a custom Ruby Black exterior finish accented with an interior with Piano Black trim elements, power sports seats wrapped in our custom Gold Brown shade of supple BMW Individual Merino leather, and M-radial spoke alloy wheel. The car also comes fully equipped with an incredible 11-speaker Surround Sound stereo and six-disc CD changer. Only 50 of these custom-made automobiles, including the once-in-a-lifetime driving experience, will be available for purchase in this year's Christmas Book for $139,000.
As if the car itself wasn't enough, BMW is offering these fortunate fifty Neiman Marcus customers the pinnacle of the "ultimate driving experience." Each gift opportunity features an exclusive European adventure in which the purchaser takes delivery of their new M6 Convertible directly from the factory and drives on to tour the Bavarian countryside. And for the serious BMW-enthusiast, each customer will have the opportunity to meet with the automaker's famous car designers, and be given a private tour of the BMW factory in Munich. Also included in the package are two round-trip business class tickets on Lufthansa® to Munich, Germany, gourmet meals, and luxurious accommodations for four nights. Upon completion of the trip, their new vehicle will be shipped back to the States for immediate delivery. The trip is scheduled for Spring 2007.
Bold and uncompromising, the BMW Individual M6 Convertible stands alone. The unmistakable roar of its 5.0-liter, V-10 engine delivering 500 horsepower at your command and the precision handling, M Variable Differential Lock, and Electronic Damping Control make every trip extraordinary. Its on-board computer, GPS navigation, and Voice Command System merge driver and auto into one intelligent entity. At the heart of this incredible machine is a Formula 1 inspired, V-10 engine with 10 individual throttle butterflies capable of revving up to 8,250 rpm thanks to its sophisticated design and knock control systems. Coupled to a seven-speed Sequential Manual Transmission with Drivelogic®, it can launch you from 0 to 60 mph in just 4.5 exhilarating seconds.
