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2010 Rolls-Royce RR4 Sketch
2010 Rolls-Royce RR4 Sketch

First Rolls-Royce RR4 Sketches Released

Set for 2010 launch
  
May 27, 2008 2:34 PM by Frank de Leeuw van Weenen
Filed Under: Rolls Royce

It has been some time coming now and today Rolls-Royce has finally released the first official sketches of their new model, still referred to as the RR4. The new RR4 model will be smaller than the Phantom and will feature a new, and unique to Rolls-Royce, engine.

The design of the RR4 was finalized in 2007 and engineering development is in full swing, the new Rolls Royce is scheduled for a 2010 launch. Rolls-Royce's Goodwood facility is currently being prepared for the production of the new model and will see a second shift as well as a second assembly line.

Further details of the car will emerge during 2009, but these first sketches look like some stiff competition for Bentley. Rolls-Royce has already out-performed Maybach in the ultra-luxury chauffeured segment and needs a new challenge in a market where the owners are more likely to drive their own cars.

Chief designer, Ian Cameron, said, “The RR4 has a more informal presence than the Phantom models with a greater emphasis on driving. In design terms this is expressed through its slightly smaller dimensions and more organic form, yet with powerful, purposeful proportions. It is a true and uncompromising Rolls-Royce in every sense.”

Chairman, Ian Robertson added. “The business continues to go from strength to strength and the introduction of this new model will expand the appeal of the brand. We look forward to this next chapter with anticipation and confidence.”

Source: Rolls-Royce
Press Release
(click to expand)
jimjamz
May 27, 2008 2:41:11 PM

GTC wana be

thamzn
May 27, 2008 2:41:44 PM

RR: the ultimate in luxury car making. Second to none.

THERENAISSANCEMAN
May 27, 2008 3:15:40 PM

i say it looks good !

dmanero
May 27, 2008 3:52:12 PM

It's nice to see the RR is going away from the hard lines, box body style. But having said that, the sketches remind me a lot of the bently GT. But still a good start

odysseus
May 27, 2008 4:12:54 PM

well in this case it seems that we look at different images. there is no similarity to bentley and there are a lot of hard lines in the sketches.

car_fan_519
May 27, 2008 4:23:40 PM

i dont really like how it looks!

Lamborghini
May 27, 2008 4:54:41 PM

The side looks pretty similar to the Cadillac Sixteen... But judging by the Phantom this will probably an astonishing design too.I just hope this new engine will be strong enough to take the Flying Spur on.

mustang5507
May 27, 2008 6:58:10 PM

First think I thought was Cadillac Sixteen also. Hopefully Rolls makes it sleeker than the Phantom, yet far enough from the Sixteen in detail to maintain its respect. And I also hope it's a different animal from the Flying Spur! Everything else is getting too similar these days, I'm honestly worried about the luxury brands maintaining their identities.

BabyMilo
May 28, 2008 12:25:18 AM

i like it...

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