Ford Focus Stripped to Make Musical Instruments

Focus goes classical!
by Jean Kevane
January 29, 2008 9:21 PM
Filed Under: American, Ford

In what can only be called a musical engineering accomplishment, two composers from the United States have transformed 21 parts from a new Ford Focus, right off the production line, into musical instruments for Ford UK’s latest advertising campaign, due to air on ITV on the 4th of February.

Hollywood film composer Craig Richey and New York sound designer Bill Milbrodt assembled an orchestra which was made up entirely from the car’s parts, featuring 31 instruments in total. The orchestra performed the music that will be used in the soundtrack to a new television commercial for the Focus.

The photo shoot took place at Universal Studios in California and featured, amongst other instruments, a Door Harp, Clutch Guitar, and Fender Bass.

Source: Ford
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Comments

not interesting ... thats a cars company it should do something else

by blaconque | January 29, 2008 10:23 PM
you just don't read don't you? "two composers from the United States have transformed 21 parts from a new Ford Focus"

by unknown | January 29, 2008 10:57 PM
ahah at least some original & creative sh*t in the bizness

by ck314 | January 29, 2008 10:51 PM
Maybe they can make better musical instruments than cars ahahahaha

by radmeister | January 30, 2008 12:43 AM
In the US probably, but Ford Europe is in another league and they make excellent cars.

by ck314 | January 30, 2008 8:56 PM

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