Following the surprise unveiling of the Aero 8 in Geneva in 2000, Morgan is back nearly eight years later with a new wave of thrilling and mouth-watering roadsters. Production of the Morgan AeroMax, a unique Morgan commissioned by Prince Eric I. Sturdza in 2006, will begin in January 2008. On top of that, Morgan has got a LifeCar concept vehicle lined up for the Geneva Motor Show in March 2008, designed to demonstrate that a "zero emission vehicle can also be fun to drive."

Although very few details of the LifeCar concept car have emerged, Morgan says that it will go "far beyond the incremental adaptation of traditional car designs," seen in current hybrid cars. Furthermore, the use of a fuel cell hybrid power train, will according to Morgan, take vehicle architecture to a new level.

The LifeCar project, which was announced in the fall of 2006, is a collaboration between Oscar Automotive, Cranfield University, QinetiQ, Oxford University, Linde AG and Morgan Motor Company.  See the pictures below!