Tata introduces ZEST compact sedan and BOLT hatchback in New Delhi [videos]

To be global models

Tata has unveiled today in New Delhi the ZEST compact sedan and BOLT hatchback which both adopt the firm's new "DesignNext" styling language.

Tata used to have some quirky designs but the ZEST and BOLT are fairly decent and will both be global offerings from the Indian automaker. Aside from featuring a fresh design language, both models get a newly developed 4-cylinder 1.2-liter turbocharged Revotron gasoline engine delivering 85 HP (62 kW) at 5,000 rpm and 140 Nm (103 lb-ft) between 1,750 rpm and 3,000 rpm. There's also a 1.3-liter Quadrajet diesel sourced from Fiat with 90 HP (66 kW) at 4,000 rpm and 200 Nm (147 lb-ft) available within the same rpm range and coupled to a new five-speed automated manual transmission.

The ZEST small sedan is 3995mm long, 1695mm wide and 1570mm tall and tips the scales at just 1,106 kg (2,438 lbs). Inside the cabin both vehicles get a new HARMAN infotainment system packing a five-inch touchscreen display with support for voice recognition, Bluetooth, as well as smartphone and social media integration.

Both vehicles ride on Tata's X1 platform and will be launched later this year in India and other global markets.

More live pics can be found at the source links below.

- The NEXT Generation Global Cars -
All-New ZEST & BOLT Showcase the New DNA of Tata Motors

DesigNext, DriveNext, ConnectNext


  • • All-new Design language
  • • New signature Tata grill with the Humanity Line
  • • New front identity, dynamic silhouette
  • • Premium interiors and chrome embellishments sleek cockpit
  • • Striking all-new colours


  • • Launching F-Tronic Automated Manual Transmission (AMT) technology for feather-light, finger-shift, clutch-free driving for the Zest, first-in-class for compact sedan
  • • Best-in-class REVOTRON with all-new MPFi-Turbocharged, 1.2T petrol engine
  • • Segment first EPAS, with Active Return function, speed-sensitive power steering
  • • New advanced ABS for improved braking efficiency, with cornering stability


  • • All-new, next-generation HARMAN Infotainment System
  • • New MapmyIndia next generation navigation & location based services
  • • State-of-the-art 5-inch touchscreen to access music, video and more
  • • First-in-class integrated HVAC with enhanced HMI for controls and experience touchscreen access.
  • • Advanced Bluetooth, voice recognition, text to speech and phone-enabled navigation

Tata Motors today unveiled two all-new cars - the classy sedan, ZEST and the sporty, dynamic premium hatchback, BOLT that look to redefine the passenger car market with new design aesthetics, segment-defining drive experience and high-tech Infotainment system.

ZEST - that clearly signifies enthusiasm for life, for the sense of excitement, anticipation, and energy it brings, approaching life as an adventure. It is all about being vivacious and energetic.

Those who have Zest exude excitement and energy while approaching life and that is the new ZEST Sedan, in character.

BOLT- with the name signifying speed, it represents an attitude of winning, and staying ahead. This attitude is embodied in the all-new BOLT in all aspects of design, drive and seamless connect.

Speaking on the occasion of the launch, ­Mr. Ranjit Yadav, President, Passenger Vehicles, Tata Motors, said, "We at Tata Motors are delighted to showcase to the global market the much awaited next generation cars - the ZEST, a stunning and exciting new compact sedan and the BOLT, a dynamic hatch. These cars have been engineered for global markets, through global teams across India, UK and Korea to set new standards in their respective segments. These cars are a true representation of our Horizonext philosophy, with best-in-class offerings for performance that yet offers economy and efficiency."

ZEST and BOLT have been designed and developed based on three key fundamental principles, namely, DesigNext, DriveNext, ConnectNext.

ZEST and BOLT, a result of the collaborative design inputs from the three Tata Motors design studios in Pune, Coventry (UK) and Turin ( Italy), come with several segment first features and a new design language on the exterior and the interior of the car.

The company has introduced a new design language - DesignNext - that gives an expression to an excellent combination of sleek, smart styling and enhanced comfort that increases driver productivity. The new design language distills the fine points of auto design with cuts and lines that accentuate the modern India and its global citizens.

The new design semantics include the new Tata signature grill with new the Humanity Line, visually flowing into the dynamic headlamps to create a unique design signature for the brands. With flowing lines that create an illusion of movement even when the car is standing still, its exterior exaggerates size to give it a feeling of a larger hatchback or a sedan. In the ZEST, the projector headlamps complemented by chrome accents, the daytime running lights, the rear treatment of LED lamps, the trendy 15" alloy wheels, combined with a signature Buzz Blue colour, add up to a dynamic and stylish pouncing stance. Matching aesthetic design with function, the BOLT's floating roof spoiler not only provides an extra-sporty touch but also aids in aerodynamics. The sporty, confident look is further enhanced with fog lamp Bezels.

The interiors of both these cars are geared for a premium feel. The driver-focused dashboard architecture carries premium chrome embellishment to render the cockpit with an aura of elegance. The instrument cluster and the central AC vents are connected in a single wing-shaped graphics.

DriveNext, is a new approach to the driving dynamics that offers driver complete control of a highly responsive machine. The ZEST and BOLT will be powered by the segment-first, Turbocharged Intercooled Multi-point Fuel-Injected (MPFi) Petrol Engine, REVOTRON 1.2T, which brings revolution in refinement, performance and economy.

The diesel variant of ZEST will have the first-in-class F-Tronic technology-enabled, 5-speed Automated Manual Transmission and will be powered by a segment-leading 90PS engine with 200 Nm of uninterrupted flat torque to offer a peppy drive with seamless delivery of power.

Further, both ZEST and BOLT will have EPAS (Electronic Power Assisted System), with 'Active Return' function and speed sensitive power steering - a first for both segments. New advanced ABS for improved braking efficiency and with yet another segment-first, the Cornering Stability feature, add to the safety features of the vehicle. A silent, quieter cabin will ensure a pleasant and superlative drive experience. The Dual-path suspension coupled with a zero pivot subframe ensures smooth and comfortable ride. The improved suspension provides effective isolation from road inputs without compromising on the body control, translating into a class leading balance between ride and handling. This provides for a very comfortable but engaging drive experience.

At Tata Motors, with ConnectNext, the company will deliver a new level of driving and ownership experience as users from their own smart device, can not only enjoy superior quality of entertainment, control the deliverance of all ergonomics, acoustics and climatic needs, but also get access to outside world seamlessly, with a touch.

Recognizing the dynamic consumer world where connectivity is an increasing need for all, Tata Motors has associated with HARMAN for designing the infotainment and audio acoustics system and with MapmyIndia for next generation navigation & location based services.

The company has incorporated latest new technologies to make the ZEST and the BOLT, the most connected, high-tech hatchback and sedan respectively. Forming the core of the ConnectNext experience is the all-new HARMAN infotainment system with first-in-class features that will allow the car users to stay connected with friends, family and the world.

With the 5-inch touchscreen supporting rich multimedia experience, advanced Bluetooth technology, smart voice recognition, advanced smartphone integration, supporting phone enabled navigation, social media integration, touch phone controlled interface, the ZEST and the BOLT will ensure these car users could seamlessly integrate their professional and personal lives into their commute and travel, while bringing in an unparalled infotainment experience. The system has in-built HVAC controls, which is a first-in-class experience for all consumers.

Manufactured on a completely enhanced X1 platform, the ZEST and the BOLT mark a strategic shift towards a global portfolio of cars designed to offer high performance and connectivity. These cars will be launched in 2014 in India and subsequently in other countries.

About Tata Motors

Tata Motors is India's largest automobile company, with consolidated revenues of Rs. 1, 88,818 crores ($ 34.7 billion) in 2012-13. Through subsidiaries and associate companies, Tata Motors has operations in the UK, South Korea, Thailand, South Africa and Indonesia. Among them is Jaguar Land Rover, the business comprising the two iconic British brands. It also has an industrial joint venture with Fiat in India. With over 8 million Tata vehicles plying in India, Tata Motors is the country's market leader in commercial vehicles and among the top in passenger vehicles. It is also the world's fifth largest truck manufacturer and fourth largest bus manufacturer. Tata cars, buses and trucks are being marketed in several countries in Europe, Africa, the Middle East, South Asia, South East Asia, South America, CIS and Russia.

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Comments (4)

tuga tuga
Revotron sounds like something out of Transformers.
Feb 3rd, 2014 6:19pm
2 1
Aygo Aygo
Hold on, 85bhp from a 1.2-litre turbocharged petrol engine? Suzuki's naturally-aspirated 1.2-litre unit produces more, at 94bhp. The Bolt hatchback reminds me of the recent Proton Savvy prototype, with its high roofline and small wheels. The dashboard of the Bolt looks pleasant, meanwhile the Zest looks awkward with its short deck - very Suzuki Dzire.
Feb 3rd, 2014 5:51pm
2 0
tuga tuga
In India cars shorter than 4 meters get lower taxes, and they seem to prefer sedans, which leads to cars like this, or the Dzire, or the abomination that is the Honda Brio Amaze. As for the engine, it really does seem underpowered. Tata themselves have a NA 75hp 1.2l petrol, you'd think they'd get a bit more out of it by adding a turbo.
Feb 3rd, 2014 6:18pm
2 0
Tushar Tushar
Superb. Tata is back on track. this time they have got it right. loved the interiors and rear profile of Tata bolt. really a fresh design from tata motors.
Feb 3rd, 2014 5:27pm
1 0