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2014 Hyundai Genesis confirmed with HTRAC all-wheel drive system

 2014 Hyundai Genesis confirmed with HTRAC all-wheel drive system
2014 Hyundai Genesis Sedan spy photo 14.08.2013 / S. Baldauf/SB-Medien

To be unveiled later this year

Hyundai has announced the next generation of the Genesis will be offered with an optional all-wheel drive arrangement.

Hyundai Traction (HTRAC) is an advanced all-wheel drive system which can electronically control torque split between the two axles depending on driving and road conditions. The new Genesis will be revealed at home in South Korea before the end of the year and it will represent the first model to be offered with this AWD setup.

Hyundai says HTRAC will allow the person behind the wheel to choose between several available driving modes "for a sophisticated and tailored driving experience." The system has gone through durability and driving performance tests at the Nürburgring in Germany and also at the Yeongam Formula 1 circuit in South Korea. HTRAC was also involved in severe winter tests in Europe to make sure it will work as advertised.

Source: Hyundai

Hyundai Motor Company, South Korea’s largest automaker, today announced that its ‘HTRAC’ all-wheel drive system will be made available for the first time on the all-new Genesis, the second generation of Hyundai’s first premium rear-wheel drive sedan, set to make its world debut in its home market later this year.

The ‘H’ stands for ‘Hyundai’ indicating its brand heritage, and ‘TRAC’ is a shortened form of the word ‘Traction,’ which represents technical attributes of the all-wheel drive system. The advanced HTRAC system electronically controls torque split between the front and rear axles depending on road and driving conditions, offering greater stability on slippery roads and in corners.

“Hyundai Motor’s HTRAC system has secured best-in-class durability and driving performance through strict tests carried out in various locations worldwide, including the famed Nürburgring in Germany, the Yeongam F1 circuit in Korea and in severe winter tests in Europe,” said Woong-Chul Yang, Vice Chairman and head of Hyundai Motor Group’s R&D Centre. “We expect our customers to feel world-class safety and driving performance in the all-new Genesis equipped with the HTRAC system.”

Unlike mechanical AWD system with limited torque split between front and rear wheels, Hyundai’s HTRAC system allows drivers to select driving modes for a sophisticated and tailored driving experience.

Starting with the second-generation Genesis, Hyundai plans to apply the HTRAC system to more of its models and aims to strengthen its premium, high-tech brand image by continuing brand efforts such as featuring the HTRAC badge on the trunk lid of the Genesis.

The next generation Genesis vehicles will be produced in RHD, with the business case for Genesis sedan currently under review for Australia, whilst the Genesis coupe has been confirmed for the local market but timing has yet to be announced.

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Comments (2)

 ErtahazHossain ErtahazHossain
That shape reminds me of the Infiniti M/Q70. Even those lights! Looking forward to the actual model though.. Hyundai should definitely start a sub brand for the Equus and the Genesis.
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October 17, 2013 3:57 am