Mercedes teases the Silver Arrow of the Seas [video]

The S-Class of luxury yachts

Mercedes has announced plans to introduce a luxury yacht at the Monaco Yacht Show in September.

Dubbed the "Silver Arrow of the Seas," the 14 meter (46 feet) long Gran Turismo combines the "typical design features of Mercedes-Benz passenger cars with innovations that were previously unknown in the boatbuilding industry."

The model was created with the assistance of Mercedes designers and promises to feature "innovative versatility and intelligent use of space." Mercedes also revealed the yacht is suitable for day excursions but also has sleeping quarters for an undisclosed number of people.

The boat will be built by Silver Arrow Marine and promises to be a "new class of motor yacht" for a "new class of owner."

A design study was recently presented at the Mercedes-Benz Style exhibition at the Porto Montenegro marina, so expect to learn more in the coming weeks.


Source: Mercedes-Benz

Exquisite luxury design exhibition in Porto Montenegro: Mercedes-Benz Style shows its entire product family for the first time

Porto Montenegro – At the weekend Mercedes-Benz Style is opening a Mercedes-Benz Style exhibition pavilion with an exclusive gala in the luxury Porto Montenegro marina, which will for the first time show all the product groups of the design label until 11 August 2013: Furniture, leather goods and luggage, spectacles, a model of the Eurocopter EC145 Mercedes-Benz Style and a design study of the new luxury motor yacht "Silver Arrow of the Seas". The final design of this eagerly awaited 14-metre "Gran Turismo" will be presented at the Monaco Yacht Show at the end of September 2013. This is also where orders can first be placed. The luxury yacht built by Silver Arrow Marine (SAM) will have its home port in Porto Montenegro.

Since 2010, in addition to classic automobile design, Mercedes-Benz designers have also created the designs for other products in cooperation with selected partners under the label Mercedes-Benz Style. The aim is to transfer Mercedes?Benz's unmistakable, progressive design idiom and high standards of luxury and aesthetics to other spheres of life. All the products designed by Mercedes-Benz Style excel with the dynamic and avant-garde design that is a hallmark of the brand, uncompromising quality and the choice of fine materials finished to perfection. The portfolio of Mercedes-Benz Style has products covering the areas of Mobility, Lifestyle, Sport and Interior Design. In parallel with the opening of the exhibition in Porto Montenegro, the luxury design brand will be launching its own website at www.mercedes-benz-style.de.

14-metre long motor yacht
From 25 to 28 September 2013 Mercedes-Benz Style and Silver Arrow Marine will be presenting the first "Silver Arrow" motor yacht at the Monaco Yacht Show. The seagoing "Gran Turismo" combines typical design features of Mercedes-Benz passenger cars with innovations that were previously unknown in the boatbuilding industry. The Mercedes automobile designers developed the innovative styling and cabin layout in the yacht, formed the exterior and interior and selected the materials and colour combinations. With a length of 14 metres, the new yacht is designed as a crossover. The concept impresses with innovative versatility and intelligent use of space. The motor yacht is suitable for day excursions, but also has sleeping facilities.

Luxury helicopter from Eurocopter
In 2011 the first product to enter the market was the EC145 Mercedes-Benz Style helicopter from Eurocopter. The interior, which excels with exceptional variability and exquisite materials, was created by Mercedes designers. All the seats are mounted on rails and can be quickly positioned in various arrangements for four to eight persons, or completely removed to make space for luggage. The EC145 Mercedes-Benz Style is tailor-made for luxury-class business and private travel. The first examples of this luxurious helicopter have already been handed over to customers.

Exclusive furniture collection
Last year a comprehensive furniture collection followed in collaboration with the Formitalia Luxury Group, one of Italy's leading manufacturers of designer furniture. The furniture impresses with an aesthetically appealing interplay of dramatic proportions, organically formed contours and flowing lines, creating an extraordinary harmony and lightness. The furniture items appear to be free-floating in space. They are produced by Formitalia and sold worldwide by exclusive furniture stores, showrooms and interior design businesses.

Unique design: Mercedes-Benz Style Eyewear Collection
In January 2013 the spring/summer 2013 Mercedes-Benz Style Eyewear Collection celebrated its sales premiere. The models were developed and designed by the renowned glasses manufacturer Rodenstock in cooperation with Mercedes-Benz designers. Mercedes-Benz and Rodenstock have a common tradition of production know-how and quality at the very highest level.

Mercedes-Benz Style Leather & Luggage Collection

For the first time the temporary exhibition pavilion will offer an exclusive preview of the Mercedes-Benz Style Leather & Luggage Collection to be launched in September. The Collection will be gradually expanded further. Mercedes designers created the luggage collection in cooperation with TWC-L’Amy Group, one of France's leading manufacturers of accessories, jewellery and leather goods. A particular focus was placed on the needs of business travellers.

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Comments (2)

manual-trans manual-trans
Best part of the video is Leopardi's quote! "Imagination is the first source of human happiness"
Jul 31st, 2013 3:03am
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Ceramic Rabbit Ceramic Rabbit
Wow I can't wait to see how ridiculously awesome and equally overpriced it will be.
Jul 30th, 2013 9:48pm
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