BMW exec confirms ten all-new models by the end of 2014 - report

BMW Concept Active Tourer 13.9.2012
BMW Concept Active Tourer 13.9.2012

X4 crossover slated for next year

BMW's development chief, Herbert Diess, has revealed some new details about the company's future product lineup.

Talking to Auto Motor und Sport, Diess acknowledged the luxury crossover segment is growing and the company wants a piece of the action. As a result, the executive confirmed plans to launch an X4 in 2014.

When asked about the company's front-wheel drive future, Diess said BMW will introduce 22 models - ten of which are brand new - by the end of 2014. He also revealed the company will continually expand their front-wheel drive lineup, but the 3-, 5- and 7-Series will remain rear-wheel drive.

Diess also dismissed rumors that the company was worried about their i sub-brand becoming a failure. As he explained, BMW is taking a "pioneering role" and is confident that having a mix of "conventional and alternative powered cars" is a good move.

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Comments (7)

ifudge ifudge
I'm all for developing new models, but so long as there is good reason for it and not just padding out the range with GT's and other products which have such limited appeal, which can be damaging to the brand.
Feb 12th, 2013 1:32pm
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hunker7 hunker7
that's what you have to do to not lose its place as biggest premium car manufacturer to Audi.
Feb 12th, 2013 11:39am
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JMac JMac
Somewhat confused. The article talks about the x4 cross over and yet the pictures look like something resembling a Golf/A3 rival.
Feb 12th, 2013 11:07am
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CDspeed CDspeed
If you read the title under the main picture it says what it is. The BMW Concept Active Tourer.
Feb 12th, 2013 3:47pm
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SouthAfrica SouthAfrica
I like the fact that BMW is not afraid to fail...oh wait..it never fails!
Feb 12th, 2013 7:58am
1 3
CDspeed CDspeed
I like that BMW is trying new things rather than just producing the same lineup year after year. I've gotten to the point where some new cars just feel like updated versions of old cars.
Feb 12th, 2013 1:40am
4 2
Homerlovesbeer Homerlovesbeer
Yep I totally agree. Golf VII, Polo, Audi A3, A4, BMW 3 series are just a few that come to mind. The VAG group is the worst offender when it comes to this.
Feb 12th, 2013 1:59am
5 2