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Toyota Corolla Furia concept officially revealed at NAIAS [videos]

Previews future styling

After teasing us several times, Toyota has fully revealed the Corolla Furia concept at 2013 NAIAS in Detroit.

We don't want to get your hopes up too high but it seems Toyota has big plans in terms of styling for the next generation of the Corolla. Featuring narrow headlights, a huge front grille and vertical marker lights, the Furia looks a lot better than any car with the Corolla moniker. It also has a raked windshield which makes it look more stylish.

Riding on 19-inch alloy wheels, the concept is 181.9 inches (4620mm) long, 71 inches (1805mm) wide and 56.1 inches (1425mm) tall, with a wheelbase of 106.3 inches (2700mm).

Source: Toyota

TOYOTA FURIA CONCEPT MAKES GLOBAL DEBUT
AT 2013 NORTH AMERICAN INTERNATIONAL AUTO SHOW


TORRANCE, Calif., Jan. 14, 2013 – Toyota revealed the Corolla Furia Concept at the 2013 North American International Auto Show in Detroit. This exciting compact sedan concept hints at the styling cues consumers can expect to see on the next-generation Corolla. The concept represents an exterior styling study by Toyota designers, and it builds on the brand's product development priority to develop more dramatic, expressively designed vehicles.

"The Corolla Furia Concept is an early indicator of where our compact car design may lead in the future," said Bill Fay, group vice president and general manager of the Toyota Division. "It blends a heightened emphasis on dramatic design and modern elements of high technology to generate curb appeal that will surprise a lot of people."

The Furia is designed around a theme of "Iconic Dynamism," which uses pure and simple surface elements to create a confident, decisive and recognizable appearance appealing to more youthful consumers. It features a more provocative, dynamic interpretation of a compact sedan that displays a more stable, athletic stance with 19-inch allow wheels pushed to the vehicle's corners with short overhangs to help emphasize its long wheelbase.

The Corolla Furia design includes a swept windshield, with a sloped roofline and pronounced fender flares, to help communicate a sense of motion even when the car is stationary. The aggressively styled front fascia, with a blacked-out grille treatment, helps highlight a pair of sculpted front LED headlamps that combine with the rear composite LED taillight assemblies to add a sense of advanced technology to the Furia's impactful exterior. Carbon fiber accents adorn the Corolla Furia Concept's wheel wells, rocker panels, and rear valance, which includes ornate metal exhaust outlet surrounds to add a sense of modern athleticism.

Toyota Corolla Furia Concept
Overall Length 4620 mm/ 181.9 inches
Overall Width 1805 mm / 71 inches
Overall Height 1425 mm / 56.1 inches
Wheelbase 2700 mm/ 106.3 inches
Wheels 19-inch aluminum alloy

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Comments (24)

 Kakumbaz Kakumbaz
The Toyota Corolla isn't necessarily a bad car, in fact it's a good car (depending on the perspective from which you look at it). What the Corolla lacks in exhilaration, fun, and excitement it makes up for in durability, dependency, efficiency, and economy. In other words Toyota makes the lovely little Corolla for customers who only mind about getting from point A to point B, but not about how they get there. Well, hopefully this Furia thing will shake things up a little and make our bland but beloved Corolla more engaging..
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January 16, 2013 11:09 pm
 techie69 techie69
I rather have this car, than the Dodge Dart's incongrous design lines sharp in the front and rounded rear and plus the Furia keeps that Camry familiar grille design. It will be interesting to see the mpg numbers too and how positive this car affects the Dart's paltry sales.
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January 15, 2013 9:29 am
 Skt_Z4 Skt_Z4
Well I am Very Happy that Toyota Started to think out of the BOX for one of their Most Selling Vehicle, & Started to adopt some Dynamic Designs of the Future Coming Cars,Instead of the Simple old designs & Slight Modifications! Thumbs UP TOYOTA!!
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January 15, 2013 8:20 am
 Homerlovesbeer Homerlovesbeer
Looks great! Should have ditched the Corolla name though. Too much bad mojo associated with it.
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January 15, 2013 5:34 am
 RaulLeal RaulLeal
wow! awesome! well done Toyota! :D
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January 15, 2013 5:12 am
 buruchaga buruchaga
Hyundai would be taken a greater share of its market with the horrible design. Japanese are loosing steam with its design and this would be bad for them. Employees should not blame consumers when the loose their jobs as a result of this, which i can't describe.
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January 15, 2013 4:38 am
 KheirFrancis KheirFrancis
Wow, I guess the Auris isn't the Corolla after all, I'd much prefer this one, Nice styling, looks like some serious competition for the Civic, Sentra, Elantra, and Jetta. Nice job Toyota
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January 15, 2013 2:13 am
 KevinFXX KevinFXX
Honda civic???
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January 14, 2013 9:54 pm
 Shotokan6 Shotokan6
Something about this car reminds me of a honda civic.
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January 14, 2013 8:54 pm
 Sacto8780 Sacto8780
If Toyota can keep most of the styling details of the Furia concept in the new Corolla and put in a decent drivetrain (how about a 2.0-liter I-4 "Valvematic" engine rated at 155-160 bhp and a quality six-speed automatic?), Toyota has a winner on its hands.
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January 14, 2013 7:32 pm
 charlemagne charlemagne
it's a nightmare. so many details that seem to be taken from so many other cars that I can't make a complete list of them and yet... there is something in this frankenstein-like creature that appeals to me. furia proposes an interesting - and also new - design language that I'd like to see catching in a world dominated by a few already old ideas (cars of various brands and manufacturers are looking alike to the point of confussion). well done toyota!
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January 14, 2013 5:59 pm
 Garais877 Garais877
still not working for me....
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January 14, 2013 4:40 pm
 danteskov danteskov
I doubt that the production version of the new Corolla will look half a as good as this---
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January 14, 2013 4:11 pm
 GRAVE GRAVE
Lets be fair with Toyota, honestly this is a nice looking car
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January 14, 2013 3:28 pm
 dmanero dmanero
OMG, I see Dodge Dart for the Grill and Prius for a front . The carolla is a horrible looking car, but this is border line abuse.
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January 14, 2013 3:17 pm
 angeljavier2 angeljavier2
All this teasing for this? Furia, translation from Spanish, Fury led me to believe that it was a sports cars like a longer 86 coupe, a 4 door version 86 or even a Supra concept, but this? Am I supposed to be excited Toyota? The name of the concept does not match the looks at all.
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January 14, 2013 3:12 pm
 oskarl_benz oskarl_benz
To be honest, I never expected such a good design from Toyota, it´s much more better than any former Corolla, so thumbs up and let's see how close to this concept does the next generation of the Corolla is. IMO Good Job Toyota.
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January 14, 2013 3:10 pm
 AlikMalix AlikMalix
1. Toyota Corolla Furia (why add an extra name, you ask?) because Corolla is plain like your toaster, Hyuandai is outselling it. So add a fancy-shmensy name to attract attention. 2. More querky lines that dont line up in the right way -- too much detail, same problem as Lexus, the need draw lines that follow the entire body - looks like a picasso painting (a bad thing).
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January 14, 2013 3:00 pm