Mercedes-Benz loses ground in U.S. luxury sales as BMW inches closer

BMW, Mercedes-Benz logos
BMW, Mercedes-Benz logos

1,849 cars separate the two

With just one month to go, the battle between Mercedes-Benz and BMW in U.S. luxury sales is getting more intense.

In November, BMW's sales in U.S. rose by 45 percent to 31,213 units. 64 percent of that gain has to do with the success of the 5-Series sedan. As for Mercedes-Benz, they reported on Monday a 13 percent increase from a year earlier, managing to deliver 30,315 units. A significant role for this growth was played by the E-Class which saw a 59 percent jump in sales to 8,126 units.

Mercedes-Benz still leads in U.S. luxury sales but now with only 1,849 units in comparison to the end of October when they had a 2,748-units lead over BMW. At the end of September, Mercedes-Benz was in front with 5,221 units.

It is important to mention that these figures do not include BMW's MINI brand or Daimler's cargo vans and the Smart models since none of these are luxury cars.

Source: autonews.com

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Comments (10)

Maotsi Maotsi
The reason lies behind the writer of that article...A definite BM fan
Dec 5th, 2012 4:02am
0 1
Microice Microice
I wish WCF would give us other sales figures besides US like the best selling car in the world thus far.
Dec 4th, 2012 7:46pm
4 0
coopergt coopergt
oh i am sure it is a toyota
Dec 4th, 2012 9:07pm
1 1
joelynn joelynn
Do we really care about this race?? What about other market sectors?? 'Renault closes the gap on Iveco in mid-sized van sales'.... Boring!
Dec 4th, 2012 6:43pm
1 1
Ratt Ratt
I wanna throw up when I see articles like this one.
Dec 4th, 2012 6:09pm
2 2
katsudon88 katsudon88
This indicates consumer are getting smarter rather than buying ugly craps the three-point star has offered for the past decade.
Dec 4th, 2012 4:54pm
0 6
Oh yes, because bm's have been really pretty in this decade... NOT!
Dec 4th, 2012 6:17pm
5 1
neicheq neicheq
So why is this so important who has the highest number of sold cars?
Dec 4th, 2012 4:33pm
1 0
HelmydeMeester HelmydeMeester
To have an excuse to build more Sportback's, GT's and Mercedes-counterparts (MB doesn't have one fixed designation to niche models yet). They're obsessed by numbers, don't care about quality or good looking cars ahead of the competition, it's a mere ''what they did? we do too'' thing.
Dec 4th, 2012 4:50pm
0 1
buruchaga buruchaga
Loyalists and investors. Also entrepreneurs who want enter such markets.
Dec 5th, 2012 12:00pm
0 0