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Toyota to get a rebadged version of the Mazda2

 Toyota to get a rebadged version of the Mazda2
2011 Mazda2

Will be built in Mexico

Toyota has announced plans to sell a rebadged version of the Mazda2.

The sub-compact model will be built at Mazda's newly-constructed factory in Salamanca, Mexico. Production is slated to begin in the summer of 2015 and Toyota expects to sell 50,000 units annually.

The model will likely be based on the next-generation Mazda2 and have unique styling. It could slot below the Yaris, but nothing is official as of yet.

In return for the vehicle, Toyota will give Mazda an "appropriate" amount of money to cover the car's development and production costs.

According to the two companies, Toyota will strengthen its North American vehicle lineup while Mazda will increase production efficiency at its Mexican plant.

Source: Toyota & Mazda

Mazda to Produce Toyota Vehicle at Mexico Plant

TOYOTA CITY, Japan, Nov. 9, 2012 - Toyota Motor Corporation (TMC) and Mazda Motor Corporation (Mazda) announced that Mazda’s plant in Mexico, currently under construction, will produce a Toyota-brand vehicle for sale mainly in North America. The sub-compact Toyota-brand vehicle, to be based on the Mazda2, is to start production around the summer of 2015 at a pace of 50,000 units per year and will be sold through Toyota dealerships.

Mazda’s plant in Mexico is scheduled to start production within the fiscal year ending March 2014, with Toyota investing an appropriate portion of production equipment costs and development costs related to the Toyota vehicle and also an appropriate portion of costs related to the plant’s production-capacity increase.

Through the agreement, TMC aims to strengthen its North American vehicle lineup, while Mazda aims to increase production efficiency and contribute to its profitability.

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Comments (5)

 MercLeRoux MercLeRoux
Well to be honest i would rather buy a Mazda with a Toyota badge than a Toyota. I have lost all faith in the 'legendary reliability' that once was Toyota with the brake failure problems last year and the massive recall this year... Sorry Toyota but what happened?
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November 9, 2012 1:43 pm
 kryst_PL kryst_PL
Mazda 2 is actually a tad bigger then Yaris, and below Yaris there already is an Aygo so... "below Yaris" does somehow not fit...
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November 9, 2012 12:29 pm
 Audi V10 2010 Audi V10 2010
wow really Mazda cmon i thought you where freee from ford from what i heard and Toyota shame on you all the $$$$ they have and cant develope there own .
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November 9, 2012 11:46 am
 memexe memexe
So basically, I get a Toyota which is in fact a Mazda, and if I open the hood I`ll see a Ford engine with a Mitsubishi transmission and Volvo electronics...That`s the "Frankenstein" way to cut costs and dilute trademark value!
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November 9, 2012 10:49 am