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Chrysler 'It's Halftime in America' Super Bowl XLVI Commercial [video]

In the United States, the Super Bowl is not only the culmination of American football season, but for many it also represents a time for friends and family to come together. Chrysler knows this and felt it would be an opportune time to address the nation and acknowledge these tough times while underlining the current positive momentum going forward.

The pep talk commercial is narrated by Clint Eastwood, the iconic American actor famous for his cowboy roles in spaghetti westerns and Dirty Harry films. Shown during the Super Bowl XLVI last night, here is the script of the emotional commercial:

It's halftime. Both teams are in their locker room discussing what they can do to win this game in the second half.
It's halftime in America, too. People are out of work and they're hurting. And they're all wondering what they're going to do to make a comeback. And we're all scared, because this isn't a game.

The people of Detroit know a little something about this. They almost lost everything. But we all pulled together, now Motor City is fighting again.

I've seen a lot of tough eras, a lot of downturns in my life. And, times when we didn't understand each other. It seems like we've lost our heart at times. When the fog of division, discord, and blame made it hard to see what lies ahead.

But after those trials, we all rallied around what was right, and acted as one. Because that's what we do. We find a way through tough times, and if we can't find a way, then we'll make one.

All that matters now is what's ahead. How do we come from behind? How do we come together? And, how do we win?

Detroit's showing us it can be done. And, what's true about them is true about all of us.

This country can't be knocked out with one punch. We get right back up again and when we do the world is going to hear the roar of our engines. Yeah, it's halftime America. And, our second half is about to begin.

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Comments (7)

Speed_lite Speed_lite
I'm American and hated this commercial. It was basically a pro-Obama commercial which is a joke. Clint is just another Hollywood tool. Our auto industry is progressing for one reason..Obama bailed it out financially. That's it, end of story. Love my country, hate Obama, Love Euro cars...
Feb 6th, 2012 11:57pm
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Sacto8780 Sacto8780
I actually interpreted the commercial differently. The message is simple: America has been through tough times before, and we will rise again.
Feb 7th, 2012 3:23am
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THERENAISSANCEMAN THERENAISSANCEMAN
i remember AdolfHitler quoting the same line as he lay hidden like a rat underneath a ravaged Berlin .
Feb 10th, 2012 10:18pm
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Iamnumber4 Iamnumber4
So you hate progress??? hmmmmmm... must be a republican. In car terms to go backwards you put the car in R.. Forwards D. Nuff Said
Feb 7th, 2012 6:38pm
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72europatc 72europatc
There's a difference between progress and regress. Simply referring to any change as progress is deceitful. Yes, the stereotypical republican happens to drive pickup trucks and is not very well educated (among other not so flattering traits) but they are right for the wrong reason. In the name of tradition, they want to preserve capitalism. Once again, right for the wrong reason. To want to change to a government controlled economy is actually a very very old system. Hence, regress not progress.
Feb 7th, 2012 7:15pm
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shaahinmt shaahinmt
i think i just wet my pants!
Feb 6th, 2012 8:48pm
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THERENAISSANCEMAN THERENAISSANCEMAN
do ya' feel lucky , Clint ? not with trillions of dollars in mounting foreign debt ... a country has got to know it's limitations , HarryCallahan , it's HellTime in America .
Feb 6th, 2012 8:39pm
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