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Skoda MissionL revealed in Frankfurt [video]

Production model coming next year

The Frankfurt Motor Show continues as Skoda has introduced the MissionL concept.

Built to preview an upcoming model - that will be launched in Europe, Russia and China in 2012 - the MissionL is a five-door hatchback with a prominent grille, a bulging hood and a panoramic glass roof. It will slot between the Fabia and Octavia in terms of size and price.

Detailed specifications weren't released, but Skoda says the car will have class-leading knee room and over 500 liters (17.6 cubic feet) of luggage capacity.

Source: Skoda

ŠKODA PRESENTS MISSIONL IN FRANKFURT

  • ŠKODA reveals its MissionL design concept at the Volkswagen Group evening
  • The concept car is a nod towards the brand's upcoming models
  • ŠKODA continues to grow in the second half of 2011
Frankfurt, 12 September, 2011 - The Volkswagen Group evening, held at the 2011 Frankfurt International Motor Show, was the venue for the world premiere of ŠKODA's design concept, MissionL.The close to production ready concept car offers a glimpse to the Czech carmaker's new compact model which will be launched in Europe, Russia and China in 2012. Deliveries to customers in India will commence late 2011.

"This premiere kicks off ŠKODA's model offensive for the coming years," said ŠKODA Board Chairman Prof. Dr. h.c. Winfried Vahland. "This new compact model, along with other new products to follow, will enable us to accomplish our goal of increasing global annual sales to 1.5 million vehicles by 2018. We are going to present a new car approximately every six months over the next few years."

"We have taken a very pure approach to this design study - we have structured the surfaces simply, but impressively," says ŠKODA Board of Directors Member for Technological Development Eckhard Scholzabout the philosophy of MissionL. "The car has a strong, sporty look which conveys a beautiful simplicity and a youthful and contemporary appearance. Many people look for clean, minimalistic lines, and the MissionL concept offers all that," adds Eckhard Scholz.

The model offensive will support ŠKODA's strong growth aspirations. Sales grew by 18.3 % to 583,600 vehicles over the first eight months of this year. January-August sales in China grew by 29.2% alone (148,862 vehicles). In Russia, sales for the first eight months of the year totalled 43,604 vehicles. During the same period India sold 18,980 vehicles, representing a growth of 50.4% when compared with the same period of last year.

"One year after the launch of out 2018 growth strategy, we can say we are on the right course," said Vahland. "We have laid the foundations for ŠKODA's product offensive at IAA. The extension of our product portfolio will help us increase the speed of our growth in the coming years."

 

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Comments (10)

GTurbo
Anybody still laughing at Skoda jokes?
Sep 16, 2011 9:45 am
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Night Mage
? Boring...
Sep 15, 2011 11:28 am
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DdW
A serious competitor to the VW Jetta, Skoda has indeed come a long way in terms of reliability and quality. I rode a early 2000s Octavia a few times in 2002 - and came away suitably impressed by the car's performance and handling.
Sep 15, 2011 10:58 am
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miezatb
that's more a sedan than a hatchback
Sep 15, 2011 8:14 am
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daviepops
That's in the Skoda DNA ... the Superb and the Octavia and now this smaller Mission all have the better balanced look of sedans while providing the extra versatility of a hatchback design. That's smart engineering.
Sep 15, 2011 9:24 am
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peterjames7
Zzzzzzzzzzzz snore bore fest..... Really vag wat r u doin let skoda design some decent cars the superb
Sep 15, 2011 5:07 am
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charlemagne
a proper jetta. a bit shorter I think. it looks better than the current octavia. there'll be an estate version for sure. only one thing...the tail lights...hm... too "fabia-like...
Sep 15, 2011 5:04 am
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Titra
as a vw fan... i still gotta say now Jetta, watch out!
Sep 15, 2011 3:36 am
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daviepops
I agree ... the proportions look near enough to perfect ... I currently have a Polo GTI on order but sadly it's a full 12 month wait for delivery :(
Sep 15, 2011 4:37 am
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daviepops
I want one already ... please please bring it to Australia.
Sep 14, 2011 10:58 pm
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