Audi commercial highlights A6's aluminum frame [video]

Nice...

Nice Video, I love it!~

PS : How come I feel like the Interior Design is very much like that of BMW design!!!! Isn't it!!!!

smart commercial!!

very sexy and clever, but, for the general public, after the oohs and ahhs, they will wonder if this aluminum is strong enough for a car.

Beautifull commercial, but...... naah still think the design is too boring and too much the same over and over again...

It has to be mentioned, that the A6 has NO aluminium frame, even if the commercial suggests that! There are just some parts of the body which are made of aluminium, which is nothing really new. The main frame is made of steel. It also has to be said that the weight of the new A6 is not that low compared to its competitors. Curb weight (EU standard): A6 2.0 TDI: 1650 kg BMW 520d: 1695 kg Audi A6 3.0 TDI: 1720 kg BMW 525d: 1765 kg A6 2.8 FSI: 1685 kg BMW 523i: 1700 kg Audi A6 3.0 TFSI: 1815 kg BMW 535i: 1760 kg

VW/Audi has a HISTORY of fooling c0cks into buying their cars. They prefer to blow smoke by talking about HOW they make their cars, rather than talking about WHAT their cars can actually do. Let's look back... VW Passat W8. Sounds awesome.. 4.2L in a "small sedan". They raved about it forever, how it was such a tech marvel. At the same time, Mercedes was stuffing 5.4L V8 into SLKs... quietly. Worse, the W8 had slower acceleration than some of the V6s of its times, like the Infiniti G35. Now they are parading around about the A6... come on. Stop the game Audi.

Let's look back at some of other crimes Audi has commited. Remember the 2.8L V6? The one with 5-valves per cylinder.. they talk about dominating BMW 328i with it. Blabbed about how superior it was to the competition's 4-valve per cylinder. Bahahaha. Not even close. It couldn't even beat 325i.. and in reality, was more on part against 323i.

Manipulation says it best. However, auto journalists who have tested it (Motoring Trend) noted a much lighter feel in contrast to previous version.

the price will be more !!!

the most important is that this A6 will take more of the Eclass and 5ser sales :) and please bmw and merc fanboys stop worry so much about this new A6 :D if it's not as good as bmw or merc why you so much worried about it???? this is very interesting question??? every time in WCF come up some info about Audi, plenty B&M fanboys starting to sh.t on that :D i actually like to see how worried they actually is about every new Audi :) anyway B&M fanboys good luck with hoping :)

There are few reasons why "BMW Fan-boys" are talking down on Audi's. First is probably just trash talk. Second, it is because people who know cars, really don't see Audi as a equal. Disclaimer - I am not going to talk down Audi's, but Audi is definitely no equal to BMW in terms of technology, engineering, or material science. And what I mean by "people who know about cars", I mean people who knows more, and has access to more information than a regular consumer with car magazines. Audi put together a nice vehicle, and just that. Audi engineers have their hands tied more often than BMW's, due to the inherant ties with VW. BMW without question, has more ground breaking and fresh ideas. Audi marketing has tremendous success as of late. But behind all the fancy LED headlights and comparative marketing, it is still second rated, NOT equal. The gap is closer than before, but no equal. The old A6 had a terrible weight distribution of 57% nose heavy. This one better be a big improvment. If you Audi "fanboys" really see that Audi is equal or better than BMW or MB, let me ask you this. How come they don't engineer their cars 50:50? We all know is ideal, is on their race cars, is with BMWs,lotus', Ferraris. Does Audi think it is uncessary? Do they think it is overachievement? Or they simply called it a day once they achieved 57% and shift focus on the headlights instead? Or commericials with alum frames?

ClintonM3: I dislike Audi fanboys, but fit & finish wise, design wise, Audi smokes BMW. No comparison, sorry. Hence why Audis are for people that are in it for the show.

This is certainly the most handsome and technologically advanced A6 to date. I have seen one in the flesh and it's simply beautiful, certainly more than a worthy competitor to the 5er or E-class. It's sad that this forum has degenerated into one big hater, vile dribble love-fest.

ALuminium or not it's far from light. The previous 550i weighed 1635kg according to bmw, now the 523i weighs allready 1700 kg. What a shame.