Beijing Automotive interested in Pininfarina - report
A legend for sale
Pininfarina is up for sale and China's Beijing Automotive Industry Holding Corp (BAIC) is reportedly interested.
Details are limited, but BAIC apparently wants the Italian design juggernaut to create a new generation of vehicles based on the Saab 9-3. Despite sounding rather complicated, the company acquired the intellectual property rights to the 9-3 late last year.
It remains unclear if BAIC will ultimately win the Pininfarina bidding war but, if they do, expect to see some dramatic results.
As we have previously reported, Pininfarina has penned a number of high profile cars including the Rolls-Royce Hyperion, the Alfa Romeo 2uettottanta, and the Ferrari P540 Superfast Aperta.
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Comments (10)
They bought the IP of the old 9-5, no? Can they really own the IP of a SAAB car still in production?
December 31, 2010 2:20 pm
Wow. Now sided with chinas copycat versions of GM cars. Well see Chinese Alfa Romeos too.
December 31, 2010 11:42 pm
I don't understand why FIAT is not interested in buying Pininfarina??? It has a great history with it.
January 1, 2011 7:15 am
Fiat bought Chrysler. There's no money left to invest in real business. They should sell Lancia now, to buy Pininfarina. As for the Chinese guys, I would surely want to see a last gen Ferrari with a Chinese bodywork :)
January 1, 2011 7:31 pm
building a new car with a mediocre chassis.. no matter how pretty it's, it just won't a big seller, is it?
January 2, 2011 5:23 am
can anyone imagine if Ferrari will use Pininfarina again, if it were owned by the chinese?
January 3, 2011 12:37 am












