Audi plug-in hybrid due in 2014 - plans to be leader in premium EV segments

so who do you think is going to be the premium leader..gm? lmfao.

just like Audi came late to the mid size "crossover" SUV segment. Seems that they hit a homerun with the Q5 dealers are sold out 2 years after the car has been on the road.

Will GM become the premium leader? That would be the equivalent of me asking you if the VW Group will be the leader. You need to be more specific. Plus GM isn't the only player in this game and the game moves very fast. Toyota, Fisker, Tesla, Mercedes, and many others are allready producing hybrid vehicles. The only hybrid vehicle Audi has produced so far that comes to mind (correct me if I'm wrong) was the Audi A4 Duo which was such a fail they only produced 60 of them. The Q7 hybrid 4.2 FSI was for developmental purposes only and never made it into mass production, they still had a lot to learn. In contrast producing a crossover SUV is a relatively easy thing to do. Use a pre-existing car chassis and put a larger body on it, make it look nice inside and out and your done. That's a little easier than developing new technologies to push the envelope of vehicle engineering. Audi is now forming an aliance with Japanese company Sanyo to produce batteries and electronic components. I never buy Sanyo products because they suck, they make awefull consumer electronics. But like I said before Audi will make it look pretty, and charge out the nose for it.

better to make a car pretty and charge 'out the door' for it than to make a POS and charge anything for it. and if you think audi only makes pretty little toys you're very mistaken. audi hit a home run with nearly every new product they've been coming out with recently. i think it's a bit too early to be cynical of their potential.