Range Rover Evoque revealed - watch the premiere [video]

Looks virtually identical to the LRX concept

Following an exclusive premiere in London, Land Rover has released the first image of the 2011 Range Rover Evoque.

Looking virtually identical to the LRX concept, the crossover features sporty styling, distinctive headlights, and a sloping roofline. It is slated to become "the smallest, lightest and most fuel efficient Range Rover ever produced."

While the company declined to release specifications, engine options will likely include a 2.2-liter four-cylinder turbodiesel, a 3.2-liter petrol inline six, and possibly a hybrid 2.0-liter turbodiesel. Two-wheel drive will be standard, all-wheel drive will be optional.

According to Phil Popham, managing director of Land Rover, "The all-new Range Rover Evoque, is an important step for the future continued success and growth of the brand. Customers can be confident that the new car will be premium, luxurious and just as special as the other Range Rover models. Its sporting looks and unique qualities will open the brand to a new group of customers who may not have considered a Range Rover product before."

Look for more information to be released when the Evoque makes its public debut at the Paris Motor Show in September.

Source: Land Rover

The Orangery, Kensington Palace, London 1st July 2010 - The first official picture of the all-new compact Range Rover is released today, following an exclusive preview in London for guests attending a 40th birthday celebration of Range Rover held in partnership with VOGUE magazine*.

Named the Range Rover Evoque, this all-new coupé will join the Range Rover and Range Rover Sport line-up in the summer of 2011. It will be the smallest, lightest and most fuel efficient Range Rover ever produced. Customers have a choice of both a 4WD and a 2WD version, with a sub 130g/km CO2 demonstrating the Range Rover brand's commitment to environmental sustainability.

Phil Popham, managing director of Land Rover said: "Today is a very special occasion for Range Rover, not only are we celebrating 40 years of the brand, we are also demonstrating our exciting future by showing the all-new Range Rover Evoque. Range Rover is one of the most highly regarded and iconic vehicles in the history of motoring and has been a continuing success since we first introduced it in 1970. The all-new Range Rover Evoque, is an important step for the future continued success and growth of the brand. Customers can be confident that the new car will be premium, luxurious and just as special as the other Range Rover models. Its sporting looks and unique qualities will open the brand to a new group of customers who may not have considered a Range Rover product before.

"The all-new Range Rover Evoque will be built at our multi-award winning plant in Halewood, creating 1,000 new jobs in the Merseyside area, a fantastic boost to the UK economy. The Halewood plant has a reputation for excellence and quality and is recognised throughout the industry as a leader in Lean Manufacturing.

"The all-new Range Rover Evoque is a true global car and will be sold in over 160 countries. It was important to give the car a name that was instantly recognisable through language and cultural boundaries throughout the world. We wanted to create a new name which was innovative and different. A name which implies exclusivity and arouses emotions. Evoque is cosmopolitan and cross-continental, sophisticated and matches the car's urban elegance," he added.

Gerry McGovern, Land Rover design director said: "The Range Rover is an iconic design that has stood the test of time and it's not difficult to see why. Like the current version, the original Range Rover is such a simple and memorable shape that is easily recognisable.
"The all-new Range Rover Evoque marks a bold evolution of Range Rover design, providing customers with a desirable, premium and compact car like SUV. In 2008 we introduced the LRX concept car: after a positive reception worldwide, the natural step for the business was to turn the LRX concept car into reality. Tonight we wanted to show the world that we have stayed true to our word and delivered a car that completely represents the spirit of the LRX concept.

"The all-new Range Rover Evoque will resonate with customers on an emotional level. Its unique silhouette accentuated by the distinctive falling roof and dramatic rising waistline creates a modern and relevant execution of the familiar Range Rover design language. This car makes a powerful statement of the Range Rover's brand intent to appeal to a wider audience," he added.
The all-new Range Rover Evoque will make its global public debut at the Paris Motor Show at the end of September and will go on sale from next summer.


*Range Rover's partnership with VOGUE magazine for this celebration links back to 1981 when the first factory-produced limited edition Range Rover 'In-Vogue' was used by VOGUE magazine for a fashion shoot in Biarritz, France. This special edition led to Range Rover adopting the 'Vogue' nameplate in 1983 which is still a specification choice on the car today - the Range Rover Vogue.


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Comments (18)

HyundaiSmoke HyundaiSmoke
This is sweet, All LRs should look similar. That old Apartheid Era Look has got to go.
Jul 5th, 2010 8:51am
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HyundaiSmoke HyundaiSmoke
Actually TATAs cars score higher on JD Power India Vehicle Dependability Survey than Chinese Cars do.
Jul 5th, 2010 8:50am
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e92miami e92miami
Sorry you are right Tata even worse...I was thinking Volvo going to the Chinese.
Jul 2nd, 2010 11:12pm
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e92miami e92miami
Its a shame really that RR is now Chinese owned.
Jul 2nd, 2010 6:39pm
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boxster127 boxster127
By which, I'm sure you meant Indian owned as Tata is an Indian conglomerate.
Jul 2nd, 2010 7:34pm
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it reminds me the old 2 door Honda HRV! agree with GRAVE
Jul 2nd, 2010 5:25pm
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Looks like a space car moving on Mars, and the window sloping line doean't look good
Jul 2nd, 2010 5:20pm
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rendra_htbarat rendra_htbarat
Wow it looks really fantastic ..but two wheel drive ?
Jul 2nd, 2010 11:20am
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2010S5 2010S5
That car is truly a work of art. It seems a good compromise for people who like coupes but appreciate the versatility of an SUV. Pity about the FWD thing and shitty engines. Otherwise I'd want one really bad.
Jul 2nd, 2010 7:05am
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enzoferrari enzoferrari
What was that about the X6 again?
Jul 2nd, 2010 1:44pm
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rambo_005 rambo_005
It's really ugly?
Sep 12th, 2012 12:32pm
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2010S5 2010S5
? what did i say about the x6
Jul 2nd, 2010 2:15pm
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the presentation ought to have been executed on a duskier setting than the one shown for a more appropriate visual impact . the active lighting effects, not the exposed lighting fixtures should have been made more apparent while the new RangRover Evoque was being introduced . clearly the host was nervous underneath his spiffy outfit and lacked the suave,confident charm that a RangeRover exemplifies . i would have thought that actor Daniel Craig could have reinforced that part more effectively except that he is no car salesman . furthermore , that rather lengthy , smoking , pre-introduction segment of the video gave the impression that there was a fire going on behind that silly-looking white tent sitting questionably at the far-end of the driveway. engulfing that area in a sea of mist would have rendered the scene all the more compelling as the director obviously wanted to convey an air of mystique prior to the appearance of the Evoque . as it was , the scene looked flimsy with the Evoque evoking the feeling that it emerged straight out of a huge microwave oven , its body panels still smoldering . the appearance of Mrs.Beckham and her strange inclusion into the car's design team initially bewildered me . after all, RangeRovers don't ride on four-inch stiletto high heels while lugging around brand name handbags. then it occurred to me that her official duty in this enterprise is to lend sophistication without valid substance into this automotive project . much like a two-wheel drive RangeRover Evoque that is .
Jul 2nd, 2010 6:17am
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wjaprep wjaprep
I like it... but not as a Range Rover... no. first off, only the Range Rover is a Range Rover. Not even the Range Rover sport. No. Second, 2 wheel drive? a 2 wheel drive Land Rover? Never. For any reason ever. on the bright side, I like hoe the production model looks like the concept.
Jul 2nd, 2010 5:48am
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Renegade Renegade
What a pathetic excuse for a Range Rover, seriously, why to buy this thing when you can get the more capable and manlier Freelander. This is an insult to all the Range Rovers ever made, even if the Range Rover has become the 3rd car for dump rap singers or basketball players, even so, this car is to small, to ugly in the back and friken' 2WD to be a Range Rover, this is just a fatter hatchback. Do not want!
Jul 2nd, 2010 3:48am
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2010S5 2010S5
Um because the Freelander is an outdated ugly pos. And most people who buy these cars will probably never take them off road.
Jul 2nd, 2010 7:02am
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Kid_Voltron Kid_Voltron
"even if the Range Rover has become the 3rd car for dump rap singers or basketball players" ...they are making money legitimately, what's your point?
Jul 2nd, 2010 1:39pm
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Francois Francois
Finally. Strange name for Range Rover. Good looking 2-Door SUV, with 4WD. That's interesting. I really would like to see 3.0 Diesel S from Jaguar XF with 275bhp under the bonnet, not a 2.2 Turbodiesel. Hope Land Rover Brand will success with this car unlike Renault couple of years ago with Avantime disaster.
Jul 2nd, 2010 3:42am
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