Top Gear parody: Hyundai ix35/Tucson commercial

A new ad for the Hyundai ix35 has just been released on the South African market, promoting the vehicle while poking fun at BBC television show Top Gear.  Called "Top Deer", the commercial mocks everything from the show's iconic opening credits, to the nicknames of the hosts.

Featured in the videos are a hamster, mocking Richard "Hamster" Hammond, a turtle named "Captain Cautious," a play on James May's nickname "Captain Slow," and The Stag instead of The Stig.  Naturally, hooves and instinct do not make these characters great vehicle reviewers, but thankfully, they do make for funny ads.

"Top Deer" is part of a series adds for the vehicle.  With no hands, the unable-to-drive animals do not fare so well on the road, prompting the ix35's tagline, "Designed exclusively for humans."

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 Kepex Kepex
Now that was just lame.
June 16, 2010 9:19 am
 BabyMilo BabyMilo
I hope the guy who thought of this idea got fired, really really lame
June 16, 2010 9:25 am
 nederinaa nederinaa
I find it quite entertaining, finally the Koreans get their revenge to Clarkson by making him a hideous looking deer
June 16, 2010 10:09 am
 freeway freeway
...and considering the place and the name of the TG show in the motoring world, that add I think was a wrong move from Hyundai and I really don't know if this "creation" will have the desired effect - to attract customers, unless if you're a five year old boy... perhaps...
June 16, 2010 10:09 am
 kimbo kimbo
lameeeeeeeee
June 16, 2010 10:13 am
 pscs pscs
advertising driving without fastening the seatbelt :P
June 16, 2010 10:18 am
 Mikeado Mikeado
O.O Someone ought to write to the Mare On Sunday about the reckless TopDeer...
June 17, 2010 3:14 am
 cristi cristi
As a TG fan, I think this is funny:)
June 16, 2010 10:19 am
 Mikeado Mikeado
Yes, me too. I liked this parody. It's just about the only Korean thing that's well made. The cinematography, the voice-casting, it's great! It's all just for fun, I don't see why everyone's being venomous about it. It went down very well at Jalopnik... "All the controls are right at your fingertips. Which is great... if you've got fingers" xD There's also a 30sec video featuring their tame racing driver: Some say his droppings contain traces of plutonium, all we know is, he's called 'The Stag'.
June 17, 2010 3:11 am
 Turbo91 Turbo91
stupid humour
June 16, 2010 10:43 am
 MTC MTC
I'm so glad that people here say it's lame, cause it's make better car first the ix35 and Tucson aren't one
June 16, 2010 11:00 am
 Zonda Addict Zonda Addict
LAME!!!!! The guy who thought of this must be the guy who wants to look cool and funny in hyundai, well i think he is just pissed because top gear awarded their horrible hyundai accent as the worst car of the year.
June 16, 2010 11:26 am
 FoxAlfa FoxAlfa
For some reason I think that revange will be sweety for this....
June 16, 2010 11:34 am
 justanotherfan justanotherfan
laaame, I hope TG makes jokes about this
June 16, 2010 3:26 pm
 viksaohrid viksaohrid
Hahaha yeah, just wait for the new season:)
June 16, 2010 3:28 pm
 greg greg
I am surprised by all the negative comments, I found this pretty funny. I'm just curious to see if TG is gonna to reply.
June 16, 2010 3:57 pm
 rnsaza rnsaza
I Loath top gear and LOVE this Advert! top gear is in essence a spoof of a real motoring show as the focus is more on the characters than the cars. In top gear the show focuses on the characters insulting almost every car for any reason where this advert now pokes fun at the PRESENTERS of the show! :D Lame? Clarkson's jokes are lame, not for any other reason than they are so predictable. There is too much disrespect shown in the show imo. If anyone has seen the show where James is piloting an airship and enters the airspace of a busy national airport you'll appreciate just how stupid and disrespectful they are! If I were on a plane that was affected or put at risk by that limp blimp I would have sued the life out of the show and James! There are some things that are beyond a joke and the top gear team are just too arrogant to see this.
June 16, 2010 11:20 pm
 greg greg
Oh come on, it´s just humour.Do you seriously think the scene with the airspace wasn´t played???
June 17, 2010 5:31 am
 Kid_Voltron Kid_Voltron
People just join the lame bandwagon... there's nothing lame about this, it's really funny and no one else has ever come up with a spoof of TG as an advert, well executed and I found it really really funny, it achieves all that it intednds to do, people who have never seen TG will find it funny without knowing the story behind the references...and people who watch it will appreciated as well...even Clarkson's love for excessively unwarranted stupid remarks is brought forth ..this is the only site so far where people say it's lame ... I'd love to see what makes people that say this ad is lame laugh....
June 17, 2010 6:16 am