Nissan Leaf European Pricing Announced

 Nissan Leaf European Pricing Announced
2011 Nissan Leaf Electric Vehicle 31.03.2010

When the Nissan Leaf all-electric five-door hits the market it will be priced competitively against the Opel/Vaunhall Ampera, known Stateside as the Chevrolet Volt, once tax incentives are taken into consideration.  Sales of the Leaf is set to begin before the end of the year on mainland Europe, with the UK and Ireland starting up in early 2011.

The car will cost purchasers in the Netherlands €32,839, which likely includes sales tax, as it also includes the Dutch government's elimination of vehicle registration and road taxes for vehicles that fit into specific environmental standards.  In Portugal and Ireland, the price will total €29,955, which includes about €5,000 in government incentives from either country, and no-cost road tax.

Meanwhile, in the U.K., the price will be £23,350, which currently translates to several thousand euro lower than the aforementioned companies, as the British Pound is in a slump.  By contrast, speculation suggests that the Ampera will cost about €28,000, though this has yet to be officially revealed.

"Nissan leads the industry by being the first automaker to offer an affordable zero-emission car. It's a pure electric vehicle, with no tailpipe emissions and very low running costs," said Nissan exec Simon Thomas.  "Nissan LEAF may look similar to a compact family car, but its smoothness, acceleration and handling will surprise and impress drivers and passengers alike."

The automaker chose Ireland, the Netherlands, Portugal, and the U.K. as its launch markets because those nations already have tax reduction laws in place for purchasers of very low- or zero-emissions vehicles.  The car will be released on the rest of the European market before the end of 2011.

Customers interested in purchasing the car will be able to pre-register with dealerships in order to get faster vehicle delivery.


NISSAN ANNOUNCES EUROPEAN PRICES OF NISSAN LEAF, WORLD'S FIRST MASS-MARKET, ALL-ELECTRIC ZERO-EMISSION VEHICLE

Price to be under 30,000 Euros after incentives in most European countries

  • Price in UK is 23,350 Pounds (27,471 Euros) after government incentives
  • Price in the Netherlands is 32,839 Euros (28,068 Pounds). Dutch buyers will benefit from 6,000-19,000 Euros (5,128-16,239 Pounds) in tax savings over five years
  • Price in Republic of Ireland is 29,995 Euros (25,637 Pounds) after government incentives
  • Price in Portugal is 29,955 Euros (25,603 Pounds) after government incentives
  • All prices include battery
  • Reservations for the four initial markets to begin in July
  • Prices for other countries to be announced closer to launch

Nissan International SA today announced that the all-electric Nissan LEAF will be priced at under 30,000 Euros (25,641 Pounds) after incentives in most of its European launch markets - about the same as a comparably-equipped diesel or hybrid vehicle.

The company also announced specific prices for the UK, Netherlands, Republic of Ireland and Portugal, the four initial European launch markets for the Nissan LEAF. Reservations will begin in July.

The Nissan LEAF is a compact, zero-emission five-passenger family car that comes fully equipped with features such as air conditioning, satellite navigation, a parking camera, a quick charge socket and innovative smart-phone connectivity.

"Nissan leads the industry by being the first automaker to offer an affordable zero-emission car. It's a pure electric vehicle, with no tailpipe emissions and very low running costs. Nissan LEAF may look similar to a compact family car, but its smoothness, acceleration and handling will surprise and impress drivers and passengers alike," said Simon Thomas, Senior Vice President, Sales and Marketing, Nissan International SA.

In the United Kingdom, the purchase price of the Nissan LEAF would be 23,350 Pounds (27,471 Euros)after government incentives. The price, which includes the battery, is 28,350 Pounds (33,353 Euros) before incentives. The UK government recently announced that it will refund 25 percent of the purchase price of a pure electric vehicle, up to a limit of 5,000 Pounds. The Nissan LEAF goes on sale in the UK in February 2011.

An array of other incentives can further defray the costs and increase the benefits of owning the Nissan LEAF. In the UK, EV customers benefit from advantages including zero vehicle excise duty and zero company car tax for five years. This, combined with significant savings in fuel costs of about 600 Euros (513 Pounds) on average annually in Europe versus a traditional car, makes the Nissan LEAF an affordable and compelling proposition.

The purchase price in the Netherlands will be 32,839 Euros (28,068 Pounds). Here, subsidies will take the form of zero vehicle registration and road taxes, resulting in tax savings of 6,000 Euros for private car owners and 19,000 Euros for company car owners over five years. Sales in the Netherlands begin this December.

The price in the Republic of Ireland is 29,995 Euros (25,637 Pounds)after 5,000 Euros in government incentives. Buyers will be exempt from vehicle registration tax, which can amount to as much as 3,800 Euros on a C-segment car. Sales in Ireland begin in February next year.

The price in Portugal is 29,955 Euros (25,603 Pounds)after 5,000 Euros in government incentives. Portuguese customers owning the Nissan LEAF benefit from road tax exemption. Sales in Portugal begin this December.

Nissan has decided to launch in these countries first due to significant government incentives for electric cars, and the ongoing development of charging infrastructure for their successful adoption. By the end of next year, Nissan LEAF will be available in every major Western European country.

"The Renault-Nissan Alliance is investing over four billion Euros to lead the auto industry in electric vehicles, with eight products across three brands," said Simon Thomas. "This investment includes five battery plants and seven confirmed assembly plants, including Sunderland in the UK. This reflects the strong commitment the alliance has made to electric vehicles and our determination to lead the market."

To ensure a place in line when Nissan begins taking reservations in the four initial markets, customers in those countries should pre-register on their local Nissan consumer website.*

In addition to purchasing the car outright, customers will also be able to buy the car on a Nissan finance plan. Details of the all-inclusive acquisition method will also be released in July.

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 radmeister radmeister
Where is this Volt? I think since the Volt was announced every car brand excluding Hyundai and KIA have released a plug-in electric car....All also cheaper than the volt, GM Fail!
May 17, 2010 10:59 am
 EDavis EDavis
They announced 3 years ago that it would be available in Nov of '10.
May 17, 2010 1:24 pm
 radmeister radmeister
Too little too late i think.
May 17, 2010 6:25 pm
 sub39h sub39h
£23,350? no chance i'd get one of these
May 17, 2010 11:41 am
 Mr80s Mr80s
hahaha... 32000 Euros?? You could have four healthy horses instead and I doubt this Nissan lives any longer than a horse
May 17, 2010 12:50 pm
 eddie eddie
Toyota announced in 2015 it will mass produce a $50,000 Fuel Cell car
May 17, 2010 2:15 pm
 me7274 me7274
You know, the batteries are the most expensive part of the car so what is the lifetime of the batteries?
May 17, 2010 2:18 pm
 eddie eddie
The chinese BYD car to be released under Warren Buffett starting in California does what the Volt does at half the price and it is already in production in China
May 17, 2010 2:18 pm
 joelynn joelynn
People are always resistant to a higher asking price without thinking of just how much they will save on fuel. Think of the 2,500-3,000 pounds a year you'll save on fuel and that extra 6-7,000 pounds over a conventional hatchback doesnt seem too bad at all
May 17, 2010 5:01 pm
 radmeister radmeister
Do you guys in the UK not get a tax break if you buy an electric vehicle, i know right now and for a few years now in california you get a 5000$ tax refund/credit, which takes off a decent chunk off of the price of this car.
May 17, 2010 6:24 pm