Audi developing new A2 model - report

Audi Electric Vehicle (EV) rendering / Copyright by Andrei Avarvarii

By Zack Newmark
March 8, 2010 10:00 am
Filed Under: Audi, German, Rumours

Audi is working on a new compact car to fit in their lineup below the A3.  News of a new Audi A2, not produced since 2005, came during the Geneva Motor Show earlier this week.

In an interview, Audi CEO Rupert Stadler said that he believes Audi has an opportunity to introduce another vehicle to their range of models.  "There's clearly room for another product and another concept between the A3 and A1," he told Automotive News in Geneva.

Periodicals in Germany are speculating that the car could be sold by 2014, with some insiders at the automaker suggesting that an electric version is possible.  The company has not said whether the car would hit North America.

If Audi does produce a new A2, it could be an extended version of the A1.  Whatever it is, it is going to have to be more appealing than the first A2.  Over seven years, less than 25,200 sold on average annually.

Source: autonews.com (sub req)

Comments

Solstice21
March 8, 2010 11:58 am
Audi is most likely going to make this an aggressive tourer to compete with the next generation B-class, since the A is going to be developed to compete with the A1.

autoficianado
March 8, 2010 12:55 pm
...aggressive...that made me laugh...none of these gussied up econo-boxes should ever be described as aggressive...

fr3dy
March 8, 2010 2:05 pm
Is Audi trying to compite with citroen or peugeot or something like that? :x I understand the 'downsizing' thing and the crisis, etc.. but, c'mon this is a premium brand, not a people's car; VW, skoda, seat, they're met to do it, not Audi.. BTW, A2 wasn't the car that had rust problems?

xLumino
March 9, 2010 6:28 am
I see no examples of Citroen or Peugeot you caould compare with an A2. And I'm sure you don't understand anything about "downsizing thing an the crisis [...]" If Audi see itselves as a premium brand, why they cannot make small- and urban-cars for consumers that have premium requirements?

Kid_Voltron
March 10, 2010 12:22 am
@ xLumino: You are leaving in your own world if you don't know that Ford/Honda/Peugeot/Renault/Citroen are strong in this segment...you sound rather uninitiated yourself with your statement : "If Audi see itselves as a premium brand, why they cannot make small- and urban-cars for consumers that have premium requirements?" ...why would anyone want a MULTIPORPOSE VEHICLE that's premium? people with more money will buy SUVs...you don't buy MPVs for making bold monetary illusionary statements, you buy it for practicality and space, and price is a BIG factor...where are you from? "And I'm sure you don't understand anything about downsizing thing an the crisis, etc" ...eat your own words...

boxster127
March 8, 2010 3:41 pm
Not likely as the A2 was aluminium space frame. This car is a good move for Audi.

BabyMilo
March 9, 2010 12:47 am
The original A2 was pretty funky, i hope the follow up is just as good

James2911
March 9, 2010 1:46 am
In my opinion, the A1 should have been named the A2, to allow an Up! based Audi to slot in as the entry level car.

najdier
March 9, 2010 11:31 am
Audi engages in anti-consumer practices: Audi's dealer in Saudi Arabia, Samaco (part of the Bin Ladin Group) has obtained approval from the Ministry of Commerce and with the Automaker's blessing to charge customers who buy used Audis imported from neighboring GCC (Gulf) states a "registration" fee of around 4000 euros when they bring their vehicles to Samaco's workshop for servicing. Samaco justifies its action by stating that non-Samaco imported Audis are cheaper in the market and hurt its market share. But the dealer's action is a blatant act of anti-fairtrade, anti-consumer and pro-monopoly practices that flies in the face of legitimate consumer free choice and border-free trade within the GCC. Audi would never dare try such a move within the EU.


Edited by user on March 9, 2010 at 12:07 pm
Kid_Voltron
March 10, 2010 12:30 am
Very sad and regretful ...I hear that in South Africa they imported SEAT brand and sold it way more than equivalent VW brands though they are the same thing...since then they've pulled out the SEAT marque (only after 3 years) since people weren't buying into their bullshit...

fusion01
March 12, 2010 11:32 pm
The SEAT's were on sale for the same price if not slightly less than the VW's in South Africa. If they were more on a par with the UK, where Seat's are generally quite a bit cheaper, then the brand could have stood a chance, but this was not the case. VW here was managing Seat and ensuring their cars had the advantage over a new brand, that hadn't been around for long. So yes, it was doomed to fail at that rate really.

Captain Scarlett
March 12, 2010 6:55 pm
It's about time. Merc has been streets ahead of the game with the 2nd gen A-class and the B-class.

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