Hyundai Genesis Coupe 2.0T R-Spec Finalized for SEMA Debut

Production R-Spec to Debut at the 2009 SEMA Show in Las Vegas

FOUNTAIN VALLEY, Calif., Oct. 27 -- The Hyundai Genesis Coupe 2.0T R-Spec, the perfect blank canvas for tuners, priced at $23,750 is beginning to arrive at dealerships across the country. R-Spec takes the core performance equipment from the 2.0T Track model and eliminates non-essential convenience equipment to reduce both cost and weight. The Genesis Coupe 2.0T R-Spec - the first production R-Spec model to arrive in the U.S. - will make its world debut at the Hyundai booth at the Specialty Equipment Market Association (SEMA) Show in the Las Vegas Convention Center from November 3 - 6 (Booth # 24387).

The R-Spec allows enthusiasts to tune their own car to their desired specifications. R-Spec provides genuine track-readiness and powertrain scalability in an affordable model. The R-Spec adds core Track model performance equipment to the most affordable 2.0T model, such as: Track-tuned suspension, 19-inch gunmetal-finish alloy wheels with performance Summer tires, Brembo® braking system, Torsen® limited-slip differential and R-Spec badging.

In a special nod to tuners, R-Spec will also receive a set of front strut camber adjustment bolts (dealer installation - optional for customer to install) to further enhance initial turn-in and handling response. To reduce both cost and weight, the R-Spec eliminates some non-essential convenience equipment such as: Bluetooth®, automatic headlights, cruise control, trip computer, chrome interior accents and steering wheel audio controls. Genesis Coupe R-Spec is priced $3,000 less than the 2.0T Track model, leaving tuners with extra cash for their own choice of aftermarket performance upgrades. Appropriately, R-Spec will be available in three exteriors colors most common among international racing teams: Karussell White, Bathurst Black and Tsukuba Red. R-Spec comes with manual transmission only.

R-Spec equipment includes:

• 2.0-liter low-pressure turbocharged intercooled four-cylinder engine with dual continuously variable valve timing delivering 210 hp, 30 mpg EPA highway rating and a top speed of 137 mph
• 6-speed close-ratio manual transmission
• Electronic Stability Control with Traction control, ABS, Electronic Brake-Force Distribution and Brake Assist
• 19-inch gunmetal-finish alloy wheels with staggered-width high-performance summer-compound Bridgestone Potenza RE050A tires (225/40YR19 front, 245/40YR19 rear)
• Brembo® braking system with 13.4-inch ventilated front rotors, 42mm four-piston fixed front calipers (red), 13.0-inch ventilated rear rotors, 32mm+28mm four-piston fixed rear calipers (red)
• Track-tuned suspension (higher-rate coil springs, higher-control shock absorbers, 25mm front stabilizer bar, 22mm rear stabilizer bar, front strut brace)
• Torsen-type limited-slip differential
• R-Spec badging
• Tire Pressure Monitoring System
• Front, side, side curtain air bags
• Active front head restraints
• Driver's lumbar support
• Air conditioning
• Remote keyless entry system
• Leather-wrapped steering wheel and shift knob
• Power windows (one-touch up and down), door locks and mirrors
• AM/FM/XM/CD/MP3 audio system with six speakers
• iPod/USB/Aux jack connectivity
• Projector beam headlamps
• Lightweight temporary spare with aluminum wheel (T135/80D18)

-- Note: Automatic transmission not available with R-Spec

          2010 Genesis Coupe Manufacturer's Suggested Retail Pricing

        Model            Engine                Transmission            MSRP
        -----            ------                ------------            ----
        2.0T        2.0L Turbo 4-cyl           Six-Speed M/T         $22,000
        ----        ----------------           -------------         -------
        2.0T        2.0L Turbo 4-cyl   Five-Speed A/T SHIFTRONIC(R)  $23,250
        ----        ----------------   ----------------------------  -------
     2.0T R-Spec    2.0L Turbo 4-cyl           Six-Speed M/T         $23,750
     -----------    ----------------           -------------         -------
    2.0T Premium    2.0L Turbo 4-cyl           Six-Speed M/T         $24,250
    ------------    ----------------           -------------         -------
    2.0T Premium    2.0L Turbo 4-cyl   Five-Speed A/T SHIFTRONIC(R)  $25,500
    ------------    ----------------   ----------------------------  -------
     2.0T Track     2.0L Turbo 4-cyl           Six-Speed M/T         $26,750
     ----------     ----------------           -------------         -------
         3.8            3.8L V6                Six-Speed M/T         $25,000
         ---            -------                -------------         -------
         3.8            3.8L V6         Six-Speed A/T SHIFTRONIC(R)  $26,500
         ---            -------         ---------------------------  -------
  3.8 Grand Touring     3.8L V6                Six-Speed M/T         $28,500
  -----------------     -------                -------------         -------
  3.8 Grand Touring     3.8L V6         Six-Speed A/T SHIFTRONIC(R)  $30,000
  -----------------     -------         ---------------------------  -------
      3.8 Track         3.8L V6                Six-Speed M/T         $30,500
      ---------         -------                -------------         -------
      3.8 Track         3.8L V6         Six-Speed A/T SHIFTRONIC(R)  $32,000
      ---------         -------         ---------------------------  -------
Freight charges for the 2010MY Genesis Coupe are $750 and are not included in the prices in this release.

WARRANTY

The 2010 Hyundai Genesis Coupe is protected by the Hyundai Advantage, America's Best Warranty. Coverage includes five-year/60,000-mile bumper-to-bumper protection, 10-year/100,000-mile limited powertrain warranty, and seven-year/unlimited mileage anti-perforation coverage. In addition, Genesis Coupe buyers receive 24-hour roadside assistance coverage at no extra charge for five years (no mileage limit) and that service includes emergency towing, lockout service and limited coverage for trip-interruption expenses. There is no deductible on any of these coverages.

HYUNDAI MOTOR AMERICA

Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 790 dealerships nationwide.