Porsche Panamera TV Commercial Shows Family Tree [Video - ext ver]

A glorious tribute to the Porsche pedigree

Porsche has unveiled a new commercial to help promote the launch of the highly controversial Panamera hatchback.

While we're still not convinced the Panamera is a thing of beauty, the commercial is simply amazing. The CGI animation features a glorious glimpse of virtually every single Porsche ever created. However, the message Porsche is trying to convey is that the Panamera occupies a new branch on the Porsche family tree, a "true sports car for four."

As we have previously reported, the Panamera S/4S features a naturally aspirated 4.8-liter V8 engine that produces 400 bhp and 500 Nm of torque. The range-topping Panamera Turbo boasts a twin-turbo 4.8-liter V8 that turns out 500 bhp and 700 Nm torque. It accelerates from 0-62 mph in 4.2 seconds and has a top speed of 188 mph.

Source: Porsche

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 jerry05cod4 jerry05cod4
awesome commercial!! panamera still ugly, grows on you a bit but still ugly
October 20, 2009 3:52 pm
 Xenicide Xenicide
With the Panamera it's as if Porsche is trying to force themselves into the niche market of fast 4 doors. Good for them, but that's a tall order to fill. BMW and Mercedes has controlled this market successfully and with Audi finally being able to compete and produce cars comparable to the others, the Panamera needs to be brilliant.
October 20, 2009 3:53 pm
 scratchy996 scratchy996
Mercedes has the CLS and Audi has the A5 Sportback , what does BMW have in that segment ?
October 20, 2009 6:31 pm
 Xenicide Xenicide
Really, scratchy?
October 20, 2009 8:45 pm
 McNamara68 McNamara68
he said "4 doors," i don't think he was limiting himself to 4-door coupes. anyway, that panamera is a real eye sore in that commercial.
October 20, 2009 9:25 pm
 2010S5 2010S5
Xenicide was referring to 'fast four doors', not 'four door coupe wannabes'. BMW certainly has made a statement with the M5, a worthy competitor to the Panamera.
October 20, 2009 9:27 pm
 SirTristan SirTristan
2010S5 - i disagree. The Panamera is more of a competitor for the 760i or an S65 AMG. just look up the prices and the size of her to spo that CLS and S5 Sportback or M5 are just not its league. it's the lowest and widest 4-door saloon around, but other dimensions (length!) are absolutely full-sized. Panamera S competes with Maserati Quattroporte, while Turbo would tackle the Aston Rapide. I don't count Estoque because it's practically in the same company ;) i think it's a good competitor of Ferrari 612 too. Bentley Continental Flying Spur is another example of inside-company "competitors", but im sure VW will figure something out.
October 22, 2009 1:59 pm
 lambocop lambocop
I don't like that all new Porsches now look like the 911 or sort of a spin off the 911. The Cayenne, Boxter, Panamera. All have same face/profile/rear of the 911 in one way or another. Had designers of Porsche 40 years ago or more decided to make a 4-door sedan they would have been more innovative. Look at the 928, 914, 944, 968. The current crop of designers/execs in the company are too shallow and bad imitators too.
October 20, 2009 4:19 pm
 jerry05cod4 jerry05cod4
exactly right
October 20, 2009 4:27 pm
 scratchy996 scratchy996
the designers had nothing to do with it , it was Wiedeking's call.
October 20, 2009 6:43 pm
 SirTristan SirTristan
i love modern Porsche's organic designs. they needn't be changed, just facelifted.
October 22, 2009 2:01 pm
 catchmyshadow catchmyshadow
GT1, 718RSK, WOW!
October 20, 2009 4:22 pm
 tarig tarig
whrere is the cayane ????????? it is not from the famliy tree????????
October 20, 2009 4:48 pm
 fatter1 fatter1
It's at 0:35 seconds in.
October 20, 2009 5:27 pm
 Murcielago2006 Murcielago2006
Damn! I've never seen so many ugly cars in one place!
October 20, 2009 4:58 pm
 GRAVE GRAVE
The Panamera still ugly, the rear makes me sick!
October 20, 2009 6:07 pm
 wjaprep wjaprep
Nice commercial. on a side note, Ive been pronouncing "Panamera" very very wrong.
October 20, 2009 6:15 pm
 SirTristan SirTristan
beautiful! car porn at its best! :)
October 20, 2009 7:25 pm
 2010S5 2010S5
Nice commerical, the rear end still sucks.
October 20, 2009 9:30 pm
 jon_leong jon_leong
I think they've made it much easier for everyone to spot the odd one in the family.... Agree?? Also I love it how they only show less the 0.5 seconds of a tiny little bit of the Cayenne's front in the AD...
October 20, 2009 10:08 pm
 carbonfibreguy carbonfibreguy
nice commercial, but why concentrate on the panamera? I'd wish theyd show more footage of the CGT!!!
October 20, 2009 11:50 pm
 Lennox.... Lennox....
October 21, 2009 12:30 am
 Lennox.... Lennox....
i love the video really but why only the panamera!
October 21, 2009 12:31 am
 Get_real Get_real
Some very strange remarks in this thread. Anyway, the commercial is greatly made and shows why Porsche is no. 1.
October 21, 2009 4:02 am
 N20_Purge N20_Purge
The panamera sticks out like a sore thumb here.
October 21, 2009 6:06 am
 GHERNAS GHERNAS
It is Porsche this is the advantege but very ugley hatchback....it is Porsche biggest MISTAKE !!!!
October 21, 2009 9:30 am
 rikard1 rikard1
i love the panamera. search for "New 2010 Porsche Panamera Promotional Clip Released", i think that promo is much better and it shows the demographic the car is aimed at ..and for that demographic i think its perfect.
October 22, 2009 7:58 am