Porsche Panamera TV Commercial Shows Family Tree [Video - ext ver]

A glorious tribute to the Porsche pedigree

By Michael Gauthier
October 20, 2009 7:42 PM
Filed Under: German, Porsche

Porsche has unveiled a new commercial to help promote the launch of the highly controversial Panamera hatchback.

While we're still not convinced the Panamera is a thing of beauty, the commercial is simply amazing. The CGI animation features a glorious glimpse of virtually every single Porsche ever created. However, the message Porsche is trying to convey is that the Panamera occupies a new branch on the Porsche family tree, a "true sports car for four."

As we have previously reported, the Panamera S/4S features a naturally aspirated 4.8-liter V8 engine that produces 400 bhp and 500 Nm of torque. The range-topping Panamera Turbo boasts a twin-turbo 4.8-liter V8 that turns out 500 bhp and 700 Nm torque. It accelerates from 0-62 mph in 4.2 seconds and has a top speed of 188 mph.

Source: Porsche

Comments

jerry05cod4
October 20, 2009 7:52 PM
awesome commercial!! panamera still ugly, grows on you a bit but still ugly

Xenicide
October 20, 2009 7:53 PM
With the Panamera it's as if Porsche is trying to force themselves into the niche market of fast 4 doors. Good for them, but that's a tall order to fill. BMW and Mercedes has controlled this market successfully and with Audi finally being able to compete and produce cars comparable to the others, the Panamera needs to be brilliant.

scratchy996
October 20, 2009 10:31 PM
Mercedes has the CLS and Audi has the A5 Sportback , what does BMW have in that segment ?

McNamara68
October 21, 2009 1:25 AM
he said "4 doors," i don't think he was limiting himself to 4-door coupes. anyway, that panamera is a real eye sore in that commercial.

2010S5
October 21, 2009 1:27 AM
Xenicide was referring to 'fast four doors', not 'four door coupe wannabes'. BMW certainly has made a statement with the M5, a worthy competitor to the Panamera.

SirTristan
October 22, 2009 5:59 PM
2010S5 - i disagree. The Panamera is more of a competitor for the 760i or an S65 AMG. just look up the prices and the size of her to spo that CLS and S5 Sportback or M5 are just not its league. it's the lowest and widest 4-door saloon around, but other dimensions (length!) are absolutely full-sized.

Panamera S competes with Maserati Quattroporte, while Turbo would tackle the Aston Rapide. I don't count Estoque because it's practically in the same company ;) i think it's a good competitor of Ferrari 612 too.

Bentley Continental Flying Spur is another example of inside-company "competitors", but im sure VW will figure something out.

lambocop
October 20, 2009 8:19 PM
I don't like that all new Porsches now look like the 911 or sort of a spin off the 911. The Cayenne, Boxter, Panamera. All have same face/profile/rear of the 911 in one way or another. Had designers of Porsche 40 years ago or more decided to make a 4-door sedan they would have been more innovative. Look at the 928, 914, 944, 968. The current crop of designers/execs in the company are too shallow and bad imitators too.

scratchy996
October 20, 2009 10:43 PM
the designers had nothing to do with it , it was Wiedeking's call.

SirTristan
October 22, 2009 6:01 PM
i love modern Porsche's organic designs. they needn't be changed, just facelifted.

tarig
October 20, 2009 8:48 PM
whrere is the cayane ????????? it is not from the famliy tree????????

fatter1
October 20, 2009 9:27 PM
It's at 0:35 seconds in.

Murcielago2006
October 20, 2009 8:58 PM
Damn! I've never seen so many ugly cars in one place!

GRAVE
October 20, 2009 10:07 PM
The Panamera still ugly, the rear makes me sick!

wjaprep
October 20, 2009 10:15 PM
Nice commercial.

on a side note, Ive been pronouncing "Panamera" very very wrong.

SirTristan
October 20, 2009 11:25 PM
beautiful! car porn at its best! :)

scratchy996
October 21, 2009 2:47 AM
it must be true if you say so.

Dolomight 74-86
October 21, 2009 4:45 AM
Somehow I hope he takes all your money first. He can't have any of mine since I'm not american. Also in the words of the late great George Carlin " The planet ain't dyin', we are! Maybe nature invented humans so it can have plastic and once we've made enough it will shake us humans off like a bad case of flees."


Edited by user on October 21, 2009 at 4:49 AM
2010S5
October 21, 2009 1:30 AM
Nice commerical, the rear end still sucks.

jon_leong
October 21, 2009 2:08 AM
I think they've made it much easier for everyone to spot the odd one in the family.... Agree??

Also I love it how they only show less the 0.5 seconds of a tiny little bit of the Cayenne's front in the AD...

carbonfibreguy
October 21, 2009 3:50 AM
nice commercial, but why concentrate on the panamera? I'd wish theyd show more footage of the CGT!!!

Lennox....
October 21, 2009 4:31 AM
i love the video really but why only the panamera!

Get_real
October 21, 2009 8:02 AM
Some very strange remarks in this thread. Anyway, the commercial is greatly made and shows why Porsche is no. 1.

N20_Purge
October 21, 2009 10:06 AM
The panamera sticks out like a sore thumb here.

GHERNAS
October 21, 2009 1:30 PM
It is Porsche this is the advantege but very ugley hatchback....it is Porsche biggest MISTAKE !!!!

rikard1
October 22, 2009 11:58 AM
i love the panamera. search for "New 2010 Porsche Panamera Promotional Clip Released", i think that promo is much better and it shows the demographic the car is aimed at ..and for that demographic i think its perfect.

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