VW Merger could See Porsche Double Sales within 4 Years
By Thami Masemola
August 20, 2009 10:52 PM
Filed Under: Corporate/Financial, German, Porsche, Volkswagen
Volkswagen AG CEO Martin Winterkorn has told German magazine Manager Magazin that future VW subsidiary Porsche AG could double its annual output to about 150,000 by 2013. According to Winterkorn such an event depends on the automaker adding new models to its existing range. New Porsche CEO Michael Macht apparently agrees.
A number of new Porsches such as a smaller SUV to play wingman to the Cayenne, another version of the Panamera or even something smaller than the Boxster would be suitable for the cause.
The new, bigger VW would not stop there however. Discussions are reportedly going on with Japanese small car specialist Suzuki about a possible tie-up. This would see VW increase its compact footprint quite significantly if a deal was struck.
"Suzuki would be an interesting partner because of its competency in small cars," Winterkorn said.
Sources cited by the publication claim that Germany's largest vehicle manufacturer is eyeing a 10% stake in Suzuki. It went on to say that France's Renault is also circling around Suzuki, an arousing prospect if true, considering the former's alliance with another Japanese company Nissan.
Assuming all this happens, Volkswagen could find itself managing Audi, Skoda, Bentley, SEAT, VW, Porsche, Suzuki, Lamborghini, Bugatti, Scania and MAN. Another GM in the making?
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Comments
Edited by user on August 20, 2009 at 11:37 PM
2. a 2-door Coupe on the panamera platform (spiritual 928 successor)
3. a compact and efficient performance SUV on the Q3 platform or something.
why not ?! All those are models which the market would love to have, i am 100% sure.
Edited by user on August 20, 2009 at 11:48 PM
vw the nex gm? no, i woulndt say that. it would be an insult. maybe the next largest automaker BUT, with a quality build. best of wishes to vw.
1. A bring-back of the 912, a lighter smaller less powerful variant of the 911.
2. A 2 door Panamera.
3. A light-weight low powered fuel efficient rear-engined hot-hatch that is very fuel efficient.
4. And lastly, a revival of the 914. Very low power, very low weight, loads of torque!
Who said being fuel efficient couldn't be cool??
and also if all their cars still feel like a Porsche.
If they fail that, I will be disappointed
yes i would like to see the 928 successor too.
no. no baby cayenne suv. please no more hamburgers.
i hope vw could produce the up! concept car with rear wheel drive. cost factor? the mitsubishi i and the tata nano could do it, why can't you? the chassis could also be the basis for the 914 roadster.
http://www.huffingtonpost.com/huff-wires/20090723/eu-germany-porsche-volkswagen/
I don't think Volkswagen will change it much, Porsche is such a brand," Howard Wheeldon, senior strategist at BGC Partners told The Associated Press. "There's huge value in just the brand, it'd be best to leave it alone."
Volkswagen CEO Martin Winterkorn, who ran luxury brand Audi under VW ownership, said that is just what Europe's biggest automaker by sales plans to do.
"Like Audi today, Porsche can also continue its independent development under the aegis of Volkswagen and preserve its own identity," he said after announcing plans to put the luxury sports car maker under VW's umbrella through a merger.
so, VW will help Porsche to grow but the structure (engineering, know-how etc.) of Porsche will be preserved. i am fine with that.
Edited by user on August 21, 2009 at 3:59 PM
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From: Citizens of Earth
Dear sirs; DO NOT F*CK*NG BUILD A SMALL SUV!!!
Best Wishes.