BMW M Concept Envisions Audi R8 Rival

BMW M Concept
BMW M Concept / idi3d

Artist's rendering of a BMW M competitor to the Audi R8 is bold...and completely speculative

A '3D automotive artist' has rendered his own imagining of what a BMW M competitor to the Audi R8 would look like. Of course, this is an entirely speculative rendering that has nothing to do with BMW itself.

The artist is Idries Noah, formerly employed by GM Holden's design team in Australia. Noah says he grew tired of waiting for BMW to develop a competing model to the R8 and so came up with one his own.

His main influence, other than the R8, he says came from water. According to Noah, design details were "inspired by what's called in surfing terms 'a Barrel or Tube'. It's where the wave is hollow when it breaks." This concept of rushing water is evident in the curves that round over the wheels and the styling cues on the doors which flow into the side air intakes. Those intakes sitting boldly on the protruding rear wheelbase.

Noah writes that the design for such a model has to be "Aggressive, Sleek, Agile and totally different from anything on the road today." Consistency with BMW's design paradigm is maintained by the "the trademark grille and hockey stick pillar."

Under the hood Noah envisions an amped-up version of the 5.0 liter V10 currently found in the M6.

Published Jun 16th, 2009 11:45pm By Alex Ricciuti

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Comments (53)

Work_Of_Art Work_Of_Art
Jul 17th, 2009 5:18am
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germncarfan germncarfan
I like it, don't care for the back end too much, the front resembles today's bmw styling. I do like the r8, no I don't think bmw would put a plan like this into the mix.
Jun 23rd, 2009 7:55am
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vilivo vilivo
this time- really: looks like a R8
Jun 19th, 2009 7:25am
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TheAlchemist TheAlchemist
I think it's about time BMW think outside the box. Audi's designs have always been dynamic. BMW, every series, just a fuglier rendition of the last.
Jun 19th, 2009 2:22am
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NCSdesignfan NCSdesignfan
Believe me or not, isn't the front part of this is vagulary similar to the other guy's BMW m1 concept design?! here's the link: http://trebeischrish.deviantart.com/art/BMW-M1-Kandy-red-91661998
Jun 18th, 2009 5:17am
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SigSauer SigSauer
Very neat design. Kudos to the creator. I'm actually thinking the M1 Hommage, which I do hope they produce, would be the R8 competitor.
Jun 18th, 2009 1:41am
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rsrtampa rsrtampa
Its funny when BMW is forced to play catch up with Audi.
Jun 17th, 2009 11:47pm
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N20_Purge N20_Purge
Well they have to, or the workers will stare at this billboard feeling ticked off: http://www.blogcdn.com/www.autoblog.com/media/2009/04/billboards-003.jpg
Jun 18th, 2009 2:13am
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michelin901 michelin901
nothing beats "checkmate"
Jun 18th, 2009 7:41pm
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RzGTmorio RzGTmorio
Haha by photoshop... lol!!! notice no "oficial"...
Jun 17th, 2009 10:36pm
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Prince_Ash Prince_Ash
it does look cool, but it does look a little too much like audi would do. common bmw, do something that has your classic flare :P
Jun 17th, 2009 10:17pm
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DieselDog DieselDog
Nice idea - nicely illustrated. But in BMW's current world it does not have a snowball's chance in hell. No "xdrive" no "elevated seating position" no rear seats no trick rear hatch. In a sense, the idea would be a true sportscar. BMW seems content with building and conceptualizing loathesome SUVs and old-man vehicles whist shying away from its once core true sports cars. Not too long from now, I expect all BMWs to be more like Buick and Pontiac. What a shame.
Jun 17th, 2009 9:44pm
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Narco Narco
I agree. As you, I think they should only produce 2 seat sports cars with v-8 engines at a minimum. This is the only way they will stay in business. If they do not see the folly of their ways, and turn back from this SUV road of defeat, they will go the way of GM by next year. You are correct, and I salute you. Fishes, Narco.
Jun 17th, 2009 11:31pm
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ale7501 ale7501
Audi R8 is considerd to be a flop marketwise, it's a great car, probably the best quality/price on the mkt... BMW would have to compete in a market that doesn't give lots of money in return. So as an M driver I am very sad but I think it will consider a project like this only if the automarket changes.... Anyway I would buy this one in White or Matt black tomorrow!!!!!!!Obviously RWD...
Jun 17th, 2009 6:13pm
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TheKing TheKing
Exactly, RWD - the essence of a true sports car!
Jun 17th, 2009 6:19pm
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N20_Purge N20_Purge
I like the looks, but looks too cartoony to be a production car. If BMW were to create such a car, it will look x10 more boring than this.
Jun 17th, 2009 5:17pm
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alessandro alessandro
Look these comments - BMW is very moving brand, OK! Nice car. Looks unlike an R8. Some "ferrarismo" is palpable and it is good.
Jun 17th, 2009 4:36pm
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kuklukklak kuklukklak
Where's the engine? front or rear? This is goodlooking but irrational. I love the M1 much more.
Jun 17th, 2009 2:01pm
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NardoW12 NardoW12
The front of this car have too much R8 in it. It's like he slapped a BMW cover onto the R8's front. But the rear and side of this car looks great....nice work!
Jun 17th, 2009 1:46pm
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AndreaMatthews AndreaMatthews
Hi, I work at GM Holden and just wanted to let you know that Idries left us over a year ago.
Jun 17th, 2009 1:34pm
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MadAboutCars MadAboutCars
Wouldn't this guy get kicked in the head by his employer?
Jun 17th, 2009 1:28pm
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awhk awhk
It will be hideous anyway...
Jun 17th, 2009 12:34pm
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NauAudiS4 NauAudiS4
Why isn't this guy working at BMW?! It's the best BMW "concept" to come out in years, and it wasn't even conceptualized by BMW...
Jun 17th, 2009 10:52am
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norther norther
as far as i see it, besides from Bristol411s3, i will be the only one that will say, in clear, pure english: this sucks, it is childish, it isn't original..... and of course, it is not a bmw. i really hope bmw wont even looks at this rendering. nonetheless....very well put bristol, you couldnt have xplained it better.
Jun 17th, 2009 10:09am
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Bristol411S3 Bristol411S3
Just a R8 with a BMW grill stuck on. No imagination; neither styling ideas that take BMW forward or nods to a great past. I guess it's what comes of having a job where your role of styling involves putting a Holden grill on Daewoos.
Jun 17th, 2009 9:35am
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carbonsigma carbonsigma
Lol harsh!
Jun 17th, 2009 9:39am
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Airbag Airbag
Harsh and accurate. Pathetic hackery, don't quit your day job "3D automotive artist". No wonder you wanted anonymity, I wouldn't want to be associated with that abortion either.
Jun 17th, 2009 1:24pm
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