Magna unable to sell Opels in US and China
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Comments (9)
This is a nice poison pill to go along with GM's "sour grapes" attitude. It is apparent that GM believes that since they can't manage long-term viability of selling schlock in the USA, that the buyer of one of their companies [Opel] shouldn't be able to, either. As for Magna, why would a company buy another company if the seller contractually limits the marketablity of future product? Am I missing something here, or is the world full of corporate screw-ups and blow-hards?
June 3, 2009 11:08 am
Yes, signing a deal that limits you from selling in the world's two largest car markets would seem a little dumb. But then Opels are not sold their currently and it would take some time to ready products for those markets, so I guess they're hoping they can talk around whoever ends up owning GM in the meantime.
June 3, 2009 12:43 pm
Bang! "We do not able to do this and sell this..." is started. Selling OPEL to Magna was a Germans political decision to please Americans (GM) and Russians (1 of 3 Magna owners) in one hit which is absurd and lacking just a political tradition in first hand. What a deal, losers!
June 3, 2009 11:50 am
wow, what a bad deal that sounds like to me. look for bankrupt opel/magna soon.
June 3, 2009 4:08 pm
thats not such a bad deal. its not like they will go bankrupt from not being able to expand where they arent already. obviously its not ideal, i guess magna figured they didnt actually need china and usa
June 4, 2009 3:29 am
Maybe it solely pertains to selling Opels that contain GM technology/ platforms? If/when Opel differentiates it's platforms enough, then they might be free to sell in the US/China against GM...? Otherwise, it seems just a bizarre limitation on selling a BRAND (that I doubt has more than 1% recognition in either market).
Like the article says, for the forseeable future they look to be working with Ford alot in North America (+Europe?), and they could always buy/start a new brand not called "Opel" if they want their own marque in the US (if production sharing with Ford isn't satisfactory enough).
Same deal with China... Even more so, given the extent to which joint ventures play a huge role in the Chinese car market. If VW operates largely thru JV's in China, what's the difference if Magna-Opel's Chinese JV sells under the Opel brand or under "Middle Kingdom Motors" (for example)?
June 4, 2009 4:25 am
Reason why GM wont allow Manga to sell Opels in China and the States is that the award winning Insignia is already sold in China as an Buick Regal and will be soon sold in the States as the new Buick LaCrosse. Plus all the Saturn Astras floating around in the States wont do justice to the Opel or the Saturn name plate.
Plus GM didnt sell Opel outright because the want to benifit from Opel's future technology!
June 4, 2009 9:28 am









