New 2010 Jaguar XJ video - Interview with Design Director Ian Callum

By Zack Newmark
June 2, 2009 6:43 am
Filed Under: European, Jaguar, Teasers

Jaguar e-mailed us this new, promotional video of an interview with Jag design chief Ian Callum about the new 2010 Jaguar XJ.  Planned for a London debut on 9 July 2009, the completely redesigned luxury saloon will be introduced with many new features.

In the minute-long video, seen above, Callum discusses how his entire 30-year career played a part in the development of the car.  He goes on to say that his design team and the engineering team constantly pushed the envelope to truly live up to people's high expectations.

"The lines are beautiful, but we've reinterpreted it in quite a different way that is actually right and correct for the 21st century," Callum said.  "A Jaguar should be very beautiful, very clear in its intent, but relevant for its time."

Aside from another teasing overhead shot, the video also shows a blurred-out car, in motion, from both sideways and a 45-degree angle.  A panoramic roof is expected to be used, along with an aluminum body.  Standard, and long wheelbase versions should be available.

Under the hood, customers will likely get the choice between a new, 5.0-liter supercharged V8 producing 510 hp and a maximum 625 Nm of torque, and a 271 hp 3.0-liter twin-turbo V6 diesel.  The second engine gives off 271 hp and 600 Nm of torque.  A naturally aspirated version of the 5.0-liter V8 is also expected.

Orders for the car will begin around the time of the unveiling, while deliveries will begin in early 2010.  In the meantime, Jaguar plans on releasing more vignettes like the video above to hype the car.

Callum is enthusiastic about his creation, saying, "I think we've achieved something very special indeed."  We'll find out for sure this summer.

Source: jaguar.com/allnewxj

Comments

phobos
June 2, 2009 11:50 am
can't wait to see this new XJ.. XF and XK has a beautiful lines and sexy as hell..hope this XF will do the same

zeitgeist_md
June 2, 2009 12:22 pm
I gusess the overall shape will be akin to that of Aston Martin Rapide. The front will not far from the XF style and the rear light looks somewhat similar to that of Maserati Quattroporte.

Imasa
June 2, 2009 12:33 pm
I think Jaguar has successfully rejuvenated its brand over the past years. It's no longer a daddy's car. It can appeal to young buyers. Good job.

Mister-G
June 2, 2009 12:38 pm
Timing of video between 0.35- 0.37, wow!!

wjaprep
June 2, 2009 8:10 pm
*sighs* im sure it will look good, and pretty and all, but to me, Jaguar is dead. I was one of the ppl who LOVED the S type, and the XJ and the old and current XK. The XF is pretty, but it dsnt look like a Jag, its like a Lexus (which is a Toyota) and something else had sex, and the Xf was the product is the XF, its apretty, but not Jaguar like.

sub39h
June 3, 2009 1:06 am
i think you're mad. Jaguar WAS dead. Ian Callum has taken the essence of Jaguar, the spirit of what made the E-Type and Mark 2 so special - fast, modern, beautiful - and has created cars for the 21st century with that very same spirit.

the XF is a brilliant car. i dunno if you've ever sat in one, but it's beautifully crafted inside and out, and it has engines that beat the Germans at their own game. it handles as well if not better than a 5-Series, but it's not an imitator. it creates its own style, rather than trying to copy something else. i think it's exactly what Jag needed to move forwards.

to be honest, looking at the pictures of the XJ i have a feeling it might not be to my taste, but i'm sure many would disagree. if they are able to follow it up with a decent X-Type replacement, and maybe a competitor to the Audi TT or the A3 (or both) then i think that Jaguar may well become the strongest it's been in a very long time.

moon-fades
June 3, 2009 9:47 am
I think this car will enable British finally to match up with Germans. Let's wait and see.

smohed
June 3, 2009 10:25 pm
What is this ,,.... A BMW face !!!

Bremen_Koenigsegg
June 4, 2009 4:42 am
While I love the traditional style of the XJ, I am thoroughly excited for this new generation. With the introduction of the new XF and XK models, the XJ's conservative lines and subdued styling, while mature and elegant, almost seem out of place in the Jaguar residence. I am happy with the procession of Jag styling thus far, and am holding high hopes for the forthcoming flagship. What I'm sure of is, nobody is going to be disappointed.

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