Citroen Launches DS Inside Concept Car Configurator in Anticipation of DS3

Citroen DS3 car configurator screenshots
Citroen DS3 car configurator screenshots

Citroen has introduced a new web configurator so fans can build their own version of the Citroen DS Inside concept.  Although not going much beyond the car's exterior, the application allows a decent variety of appearance modifications.  The concept was originally unveiled at the Geneva Motor Show earlier this year, and will eventually hit the market as the DS3 small car.

As Citroen readies the DS3 launch, the company is also prepping progressively larger versions.  These would be billed as the DS4 and DS5.  Standing for "Different Spirit," the cars are meant to reflect Citroen's new "Créative Technologie" belief.

Available in many different languages, the configurator allows you to choose from a variety of unique-look paint jobs, patterned chrome, and different tint colors for windows.  You can also modify the lamps, roof, and side mirrors.

This level of customization could be a key factor in the DS line's launch.  Although in no way a successor to the original Citroen DS, the DS series is expected to be top-of-the-line, with many available luxury touches.  Once released, the Citroen DS3 will likely compete against the Alfa Romeo MiTo, Audi A1, and MINI Cooper.

Source: autoblog.it
Published May 22nd, 2009 3:49pm By Zack Newmark


Citroën announces the opening of DS INSIDE Design Studio on www.dsinside.citroen.com. This new configurator is responsive, fun and allows the user to shape, create and to collect versions of the concept car as they image it.

With innovative and intuitive ergonomics, the DS INSIDE configurator breaks all boundaries. At the heart is a 3D interface using Paper Vision technology, it invites you to choose between two styles ‘Paris' or ‘Ethnic' and to create on screen an almost exact depiction of the actual DS INSIDE.

Thanks to the technology available and fast graphic handling, the simple mouse click navigation responds precisely to the user. You can shape the vehicle to make it truly personal and unique. From the colour of the roof to that of the body, over the rear view mirrors etc, several millions of configurations are possible.


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Comments (7)

N20_Purge N20_Purge
Wow, some really cool combos can be created here. From every-day looks to luxorious or Sporty themes. Good stuff here! If there are these many options on the production version, Citroen could have a Mini/500 rivalling classic car here!
May 23rd, 2009 7:47am
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citroen5947 citroen5947
HEMI426, This is the new C3 there is also a 5 door version both due October the DS models out in March 2010 are simular to what Ford did with the Ghia brand only better of course, only special dealers will sell the DS brand
May 23rd, 2009 3:17am
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alessandro alessandro
These coloring exercises reveals well the bubbling or let say unsettled design lines. Being retro-ish like Mini and ultra-modern like French dream in same time is a French dream and result is doubtful as always - a French car.
May 23rd, 2009 3:05am
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I don't get it with citroen, do they want to make luxurious cars? Or premium as it's called? So this should be the new C3?
May 23rd, 2009 2:21am
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tuga tuga
This is the 3 door, " upscale " C3, i'm guessing it's replacing the C2 as well. There will be a regular 5 door new C3, to be presented in Frankfurt i think.
May 23rd, 2009 4:55am
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citroen5947 citroen5947
Romour has it,it will have an amazing choice of colours, the new C4 is pictured in French mag l'auto journal,very simular to the Hypnos the DS version with a low roofline as of Passat cc looks brill
May 22nd, 2009 10:56pm
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Renegade Renegade
Nice configurator, but it I doubt the car will have so many waky colors on the production model.
May 22nd, 2009 9:11pm
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