Ex-Duracell CEO will become chairman of a restructured Chrysler LLC

C. Robert Kidder will come on as chairman after Chrysler emerges from bankruptcy

By Alex Ricciuti
May 21, 2009 3:39 PM
Filed Under: American, Chrysler, Corporate/Financial

Chrysler has announced its new chairman will be C. Robert Kidder, 64, the former CEO of Duracell.

Kidder will be leading the new Chrysler once it emerges from bankruptcy and embarks on its future alliance with Fiat. But Kidder will not be CEO of the new entity, which will be called Chrysler Group LLC. That post will likely go to Fiat's Sergio Marchionne.

Chrysler recruited Kidder at the request of the Obama administration, which has demanded changes in leadership at the two automakers it has provided with bailouts, Chrysler and General Motors. Former GM CEO Rick Wagoner was forced to resign by the Obama administration back in March.

Current Chrysler CEO Bob Nardelli will stay on through the bankruptcy proceedings and will then leave Chrysler for an adviser post at Chrysler's current parent company Cerberus Capital Management once the company emerges from Chapter 11.

Kidder will bring years of competent and successful executive experience to Chrysler, something government overseers likely find reassuring, although he lacks crucial automotive experience. And auto companies are notorious for their provincial corporate cultures, where top leaders are usually bred from within.

But Kidder's role will be more as an agent of stakeholder interests, making sure that Chrysler is properly managed. He will likely leave all the car stuff for Fiat and Marchionne to decide on.

Source: detnews.com

Comments

joelynn
May 21, 2009 4:09 PM
Chrysler keeps going and going and going.... down the pan!

adz612
May 21, 2009 5:31 PM
took the words right outta my mouth. lol

Wickedated
May 21, 2009 6:37 PM
great strategy- put someone with no car industry experience behind the helm of a car company. Brilliant!

Xanavi23
May 24, 2009 6:32 AM
Seriously. Hopefully the Fiat head will actually keep Chrysler interesting.

evile
May 21, 2009 6:52 PM
That's what happens when you have MBAs and bean-counters running companies. They believe you can just plug any executive and he will be a good fit. Just part of the old-boy network.

alessandro
May 21, 2009 8:44 PM
Hahahahaaa, wait the next ad of Chrysler.

carcrazy1234
May 23, 2009 2:58 AM
energizer and duracell are two different companies aren't they? haha

carcrazy1234
May 23, 2009 2:58 AM
meant to say that to Vlad below... my bad

Vlad
May 22, 2009 11:25 AM
Yeah, don't be surprised to see some bunnies.... ;-)

9TNine
May 22, 2009 2:02 PM
What happened to that billionaire Kirk Kerkonian guy?

Back in 2007 he put forward a bid of several billion dollars for Chrysler (reported in the UK press GBP 2.3bn), but was reported "left out of talks between (the then) DaimlerChyysler and potential buyers... (and was apparently sidelined as his bid had undervalued Chrysler).

Maybe DC should have sold it to him?

9TNine
May 22, 2009 2:05 PM
make that KIRK "KERKORIAN"

9TNine
May 22, 2009 3:24 PM
Comments anyone...?

http://www.autocar.co.uk/News/NewsArticle/AllCars/225701/

WildMaverick1200
May 25, 2009 9:39 PM
So....Chryslers will now be duracell powered...haha

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