2010 Mercedes E-Class Coupe is based on W204 C-Class Platform

Nice hoax Merc.

I hope they will not release a C-Class coupe based on the A-Class !

I like it. Posh and if spec wise you will have a classic GT-like thing.

It was obvious from the start that the E-class coupe was not using a shortened E-class sedan platform because it looked too narrow. When the specs were released it pretty much confirmed that its C-class based. Its odd that only a very few people noticed it last time.

It was confirmed by Mercedes that over 60% of the E Class Coupe is based on the E class. The coupe uses the C class suspension to give a more sporty handling characteristic.

SO WHAT? there is nothing wrong with that. coupe is supposed to be smaller than a sedan in the first place. it would've sucked if they used the E Sedan platform to make a coupe.

I tend to think there's plenty wrong with that. Imagine VW bringing out a Passat coupe which happened to be based on the Golf platform (which it probably would've been, but anyways), or the 6 Series being based on a 3 Series platform, or the A5 being based on A3 (Golf) architecture. There's nothing wrong with the car itself, sure, but call it what it is.

what was wrong with it being a CLK?? E-class coupe sucks as a name, like changing the SL to being the S-class roadster.... the e-class connection just serves to alienate buyers under 50 years old

That's marketing for you. Sure had me!

According to Mercedes Enthusiast Magazine, the competition from the gorgeous Audi A5/S5 pushed them back up market. Too bad the coupe interior has the elegance of a Unimog.

MB did it to improve individual model sales numbers...the old/new CLK/E class coupe will be counted in the sales of the E class...please stop trying to hang MB out to dry all of you haters...Most of the Lexus models are based on the Toyota CAMRY platform and I don't hear any complaints...

its a direct replacement for the clk so no surprises its based on the c-class. the name is to move the model upmarket, so they can charge higher prices, similar to what audi did with the A5.

Mercedes attitude of cost cutting, over-reaching in different markets, and marketing-driven design has deservedly brought this avalanche of criticsm. The S-class is still the best on the road and the new E-class is supposedly an insanely refined drive. Plus, if I were to have the "mother-and-father" of accidents, I hope I would be in a Merc. Mercedes used to CLEARLY make the best when 19 out of 25 grand prix drivers drove 560 SEC's.

It has nothing to do with a "hoax". Car officially and openly carries its own chassis designation (C207, the same way that the CLK always had a separate chassis designation (C208 and C209) for the simple reason that the new coupe like the CLK before hand is neither a C nor an E-Class, but a combination of the two, both in terms of chassis architecture, and electronics. That is why for example CLK (and E-Coupe) support engines and latest electronics aids available on the comparable E-Class but not available on the comparable C-Class (e.g. V8 engines/ C-Class AMG versions used the CLK front end to accommodate a V8 & Distronic on CLK, Distronic Plus on E-Coupe that are not available on C-class and C-class based cars like the CLC and GLK). Using the shorter, sportier basic chassis set up of the C-class, but with E-class interior/engines/electronics/styling makes perfect sense. (and by the way I preferred the previous CLK designation ? it was more prestigious than ?E-Class Coupe?)

i don't see why this is such big news WCF. i myself have mentioned about 50 times in comments that it's based on the C-Class. things like the wheelbase being identical really should have given the game away... i personally think that the CLK name should have stuck. calling it an E Class will harm it's image in the eyes of the types of young buyers that Merc seems to want to target.

Changing the name simply justifies the price Mercedes-Benz charges for this car. The CLK was already expensive. It's not like they changed the name then raised the price. A loaded up CLK was around $56k US. That is the same price as an E350 sedan. Now that the car is redesigned it is actually worth the money.

I could tell that right away, it has about the same size and the same wheelbase as the c class

This has been common knowledge for so long, Mercedes even stated this a year or two ago. I am surprised this is even news. I was just always shocked when I would see auto journalist and others claiming that this was an E-Class platform. For one thing, it would not be cost effective to shorten the E-Class platform to fit the size for a coupe. The name change is just Mercedes effort to strengthen brand identity and try to regain some of the status that the older Benz models used to have.

if we compare Mercedes-Benz E-class 2010 and BMW 5-series 2010. Mercedes is like a Beyonce near with ugly Paris Hilton !!!!!

at least they disguised the underpinnings better than the last generation. The first CLK was a good cover, second, horrible, third actually looks classy.