Arden Presents Bentley Continental GTC... hood ornament

Arden Bentley Continental GTC

980 euro 'bonnet mascot' is made of brass and plated with highly polished chrome

By Alex Ricciuti
May 8, 2009 11:25 PM
Filed Under: Bentley, European, Tuners

It's not often that a tuner puts out a press release essentially announcing it has a new hood ornament.

Seriously, this story is about a 980 euro "bonnet mascot" by Aden for a Bentley Continental GTC. That's 980 euros not including tax. It takes 30 minutes to mount. Okay, got ya.

German tuner Arden, who normally do their handy work on Jaguars and Range Rovers, are now offering this "bonnet mascot/radiator figure" for the Continental GTC made by hand from solid brass and plated with highly polished chrome.

But you know its a German tuner when they tout how their hood ornament meets all the proper regulations for road safety and provide what is surely a very reliable lock to protect against theft. The bonnet mascot is also easily removable, for those occasions when the owner needs to flaunt their ownership without actually taking the trouble of having to walk the skeptical party to their shiny new Bentley.

Who knows, maybe there's a hoard of Bentley owners just anxiously awaiting for one of these bonnet mascots. Yes, and Arden also refers to it as a "radiator figure". Let's go with that moniker.

 

Source: Arden

Press Release (Click to expand)

A "flying B" now also from Arden

Since 1972 Arden is specialized in the refinement of British automobiles. We have made ourselves a worldwide name particularly as ennobler for Jaguar and Range Rover. Now we decided to dedicate ourselves to one of the most exclusive automobiles in the world.

Arden extended its refinement program by the British traditional brand Bentley and starts the sale of the Arden Bentley radiator figure now.

All hood and bonnet mascots developed by Arden engineering impress by its technically immaculate processing and the love for detail. Our brand referred bonnet mascots are manufactured exclusively in manual work from brass and plated in chromium which is being high polished afterwards.

Already since the 80's the Arden bonnet mascots fulfill the strict safety conditions of the German TÜV by the patented safety attachment. During a collision the figure gives way and separates from the base in the case of a too strong impact in order to minimize the danger of injury, without being damaged itself. The patented quick-locking mechanism offers in addition to that an ideal theft protection, because bonnet mascot can be dismounted and mounted easily by the owner at any time.

Now also the Bentley driver can have his own Arden Bentley bonnet mascot.

Arden Bentley bonnet mascots are available for all usual models, starting at € 980, - plus 30 minutes mounting and tax.

 

Comments

jandrews90
May 8, 2009 11:46 PM
Okay, i'll admit this press release is a bit rediclulous. But i think they say the mascot is easily removable so they can take it off when they park so it's not stolen. Not so they can flaunt it to their friends, thats what they have a set of Bentley keys for.

smohed
May 9, 2009 12:18 AM
Nice tuning process

Slideways240
May 9, 2009 12:46 AM
Im not really feeling that hood ornament. I prefer the car without

LifeLongCarGuy
May 9, 2009 2:21 AM
Hood ornaments don't belong on sports coupes. On top of that it doesn't even look like it'd be worth $1,000.

Bremen_Koenigsegg
May 9, 2009 4:55 AM
Doesn't Bentley already offer a "radiator figure" which looks like that? There are a couple Bentleys I know of that have a similar ornament.

zdenda20
May 9, 2009 8:42 AM
Hood ornaments arent allowed on cars anymore, because in the event of a car crash, they would become as dangerous as a bullet. Thats why the Phantom has a retractable one, which automatically disappears when the car reaches a certain speed...

loyo
May 9, 2009 11:30 AM
I've seen lots of Mercedes with hood ornaments, specially those which don't have the big 3-pointed star on the grille to be more precise. And I thought the retractable one on the Rolls Royce did just that to avoid being stolen.

I don't think a hood ornament can cause any damage to anybody, not even in a crash. Most bullets travel faster than sound, how can they cause as much damage as one of these things, assuming it'll come off the hood if the car crashes at, let's say... 80mph?

Racketeer
May 11, 2009 3:04 PM
They do indeed but at approx. EUR 3.500,- it is considerably more expensive.

@zdenda20

Sorry but that's rubbish. Hood ornaments are still allowed as long as they are relatively flexible.


Edited by user on May 11, 2009 at 3:05 PM
MadAboutCars
May 9, 2009 6:50 AM
Arguably the best looking Bentley on sale with the most stupidest accessory... *it will direct the air to flow above the soft-top roof better as to minimise the noise in the luxurious cabin*

GermanCarsRule
May 10, 2009 11:19 AM
Ugly car - ugly body kit.

GRAVE
May 10, 2009 2:54 PM
Ugly kit! what a waste of money

joelynn
May 11, 2009 12:13 AM
dangerous- i thought the car industry was trying to be better at pedestrian safety

X_man
May 30, 2009 2:14 AM
i would probly get a regular coupe not a convertable i sorta hate convertables

View Comment Rules

Add Comment

You are modifying your comment

Exisiting User

Username
Password
remember me

New Users

Username
Email
Password
Comment

Your account

username
password

Other links