Rolls-Royce Announces RR4 Name as *Ghost*
Classic nameplate, modern engineering
By Michael Gauthier
April 20, 2009 11:46 AM
Filed Under: European, German, Rolls Royce
Rolls-Royce has revealed that the brand's upcoming entry-level model, which has thus far only been referred to by its internal RR4 codename, will officially be called the "Ghost." The classic nameplate draws to mind the original 7,876 Rolls-Royce Ghosts which were built between 1906 and 1925.
In a press conference at the Shanghai Motor Show, Rolls-Royce's CEO, Tom Purves, said "We are delighted to formally announce the Rolls-Royce Ghost. It is one of the most revered names in the automotive industry, evoking images of adventure and technical innovation. The name reflects this new model's breadth of abilities. The first cars to bear the Ghost name were known not only for impressive dependability and refinement but also great flair and style."
Based on the recently launched 2010 BMW 760Li, the new Rolls-Royce Ghost boasts Phantom inspired styling in a smaller package that measures 5399mm (212.6 inches) in length, 3295mm (129.7 inches) in wheelbase, 1948mm (76.7 inches) in width, and 1550mm (61 inches) in height.
Power is expected to come from a 6.6-liter twin-turbo V12 engine which produces 400 kW (544 hp) and 750 Nm (553 lb-ft) of torque. The engine will be connected to an eight-speed ZF automatic transmission which was specifically designed to provide maximum gearshift comfort and fuel efficiency.
The official unveiling of the Rolls-Royce Ghost is expected to occur at the Frankfurt Motor Show in September with production scheduled to occur shortly thereafter.
Press Release (Click to expand)
ROLLS-ROYCE MOTOR CARS NAMES RR4
Rolls-Royce Motor Cars has announced the name for its new model series which until now has been known as RR4. The name was announced by CEO, Tom Purves at a press conference held at the Shanghai motor show.
The new car will be called the Rolls-Royce Ghost and production will begin at the company's Goodwood manufacturing facility on the south coast of England later in 2009.
Rolls-Royce Motor Cars CEO, Tom Purves, said, "We are delighted to formally announce the Rolls-Royce Ghost. It is one of the most revered names in the automotive industry, evoking images of adventure and technical innovation. The name reflects this new model's breadth of abilities. The first cars to bear the Ghost name were known not only for impressive dependability and refinement but also great flair and style. This car will be the first in a new generation of models to carry this evocative name and will give us two pinnacle product lines - Phantom and Ghost.
The Rolls-Royce Ghost will be built on its own dedicated production line at Goodwood but will share paint, wood and leather workshops with the Phantom series of cars. Rolls-Royce has expanded all areas of its manufacturing facility over the last 18 months to prepare for the introduction of the Ghost model.
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Comments
Edited by user on April 20, 2009 at 6:03 PM
How long will it be before Cadillac, Bentley, or any other make create a car called the 'Ghostbuster?'
Edited by user on April 24, 2009 at 7:09 PM
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