Hyundai Genesis Prada Additional Images and Details Released Prior to Seoul Debut
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Comments (29)
it doesnt look that bad, they need a better designer, i dont think the name is going to help it sell,
also, the reason why Mercedes and BMW are so famous is because they can compete well with ferrari's, looking at this car, it looks fast but not a contender
March 31, 2009 11:37 am
You've got to be the first person to bring Ferrari up in comparison to Hyundai. I don't get it..
March 31, 2009 12:07 pm
It is looking more like Lexus mercedes c class and mazda 6 all together ...
March 31, 2009 12:25 pm
Is not that they need a better designer, they need to stop copying others, period!
March 31, 2009 1:44 pm
The "copy" executive of Hyundai was recently headhunted by Mercedes-Benz.. :P Mercedes guys might be insane from your point of view, huh?
April 1, 2009 5:01 am
I'd buy this in a second if i wanted a luxury limo for under 50k, hands down the best car on the market in that category for the price range. With this prada package it's so damn sexy.
March 31, 2009 12:15 pm
That partnership was obviously a great deal for Hyundai, but terrible for Prada. The korean folks must have payed the equivalent for more than a few Prada handbags for that.
March 31, 2009 12:21 pm
Bwahahahaha, the 300C is not even close to this car, from interior quality, to ride comfort, sound levels in the cabin, this car beats the 300c at everything. Test drove one of these bad boys with the 4.6L and its amazing. One of these over an american equivalent any day without a second to think about it, hands down win.
March 31, 2009 1:48 pm
sounds funny because all the editors who reviewed this car all liked interior design and the grill.
March 31, 2009 1:27 pm
Phaha, 300C?! I won't spend a cent on one these. I like the Hyundai a lot more. I mean a lot!
March 31, 2009 1:18 pm
you guys want 300C over Genesis????? are you guys out of your minds???????????
March 31, 2009 1:20 pm
Does Prada leather feel better? It doesn't look better. Imagine how aweful that interior is going to look in a month of use! dirty...
March 31, 2009 2:12 pm
Highly doubt it's prada leather, it's just the colour combination that was picked by prada. I think it looks great in white, like the Lexus IS-F. And yeah you wouldn't want to get white leather if you plan on wearing jeans all the time. But no worries, leather can be easily cleaned.
March 31, 2009 3:40 pm
There is no Prada leather, actually... their signature material is nylon... well, a black 'Prada Crispy Nylon' interior would look awesome, really.
March 31, 2009 11:12 pm
I had white leather in my old...I'm gonna take a beating for this...VW Cabrio I had in college.
White leather is not that hard to maintain!
It's really no different than a beige interior or a light grey color that is more widely chosen.
As for this car...I think it is a pointless exercise for otherwise a very fine automobile and a luxury brand that I don't care too much for.
P.S. I don't think Prada is too much of a stretch for Hyundai. It's not like Prada is the most exclusive luxury brand; i.e. Hermes, Vuitton, Channel etc.
March 31, 2009 4:40 pm
Come on... it is actually a matter of marketing targets... Hyundai aims 45+ y.o. married male individuals with the Genesis... while Prada appeals mainly to 25-45 y.o. married or single female individuals or gay male individuals. Maybe Zegna, Ralph Lauren or even Armani would fit better the Genesis than Prada.
March 31, 2009 11:16 pm
meh, its looks better.
wake me up when this car dsnt look like/copy several others. and if i had to choose btwn a 300c or this, i wuld walk.
March 31, 2009 7:54 pm
I'm surprised no one seems shocked that the Genesis is just a copy of the Mercedes S600 (for a good image, check http://www.mercedesbenzs600.info/images/s600_guard_02.jpg )
Same front grill, same headlights, same shape. And the inside just lacks refinement. Adding a BMW-style knob to your central console doesn't make you luxury. Hyundai should stop their copying bullshit if they really want to compete in the luxury brand. I lost a lot of respect for Prada with this association.
April 1, 2009 2:34 pm
I just wonder that you have eyes. And Prada doesn't give any s.hit about you at all :P
April 1, 2009 11:19 pm
please note that this is basically their first serious atempt to compete with the luxury brands, not so long ago they were actually considered as a joke, and they had to put a lot of effort in order to chase the Germans/Japanesee. Also take the price tag into account when comparing this to BMW, MB, Audi or Lexus.
April 2, 2009 12:48 pm
I think that Hyundai really worked hard to compete in this luxury segment market. They deferentially can beat the competition in terms of price. I just feel like the have to work on more unique design rather than trying to follow other competitors. Seems like the front exterior was inspired by Mercedes-Benz S600.
December 14, 2009 3:46 pm









