Jaguar 2010 XF and XK Line Up Pricing Announced (U.S.)

2010 Jaguar XK-R and XF-R

By Thami Masemola
February 20, 2009 8:11 PM
Filed Under: European, Jaguar, Pricing

US pricing for the Jaguar XF and XK ranges has been announced by Jaguar North America. The 2010 XF sedan has a baseline price of $52,000 MSRP. An XF Premium will be offered with a minimum MSRP of $57,000. This car features Jaguar's new 5.0-litre naturally aspirated engine and can be offered with the Portfolio Pack for an extra US$4,000. The Portfolio Pack is a luxury pack that gives buyers extras like actively ventilated heated and cooled front seats, contrast stitching on leather trim and a wider choice of veneers and trim colours.

Top of the line is the XFR boasting the 510hp supercharged 5.0-litre V8. The supercharged powerplant makes 23 percent more power than the previous 4.2-litre supercharged and gives out 12 percent more torque. It assists the XFR to accelerate from 0 - 60mph in just 4.7 seconds. The XFR plays in the same league as cars like the BMW M5, Mercedes-Benz E63 AMG and Cadillac CTS-V. The XFR will retail for $80,000 MSRP.

Coupe and convertible lovers are not left in the lurch. These sporting folks can expect to pay an MSRP of US$83,000 for the XK Coupe and US$89,000 for the Convertible. The XK range comes with the same engines as the XF and the quickest of the lot is the XKR. Its 0 - 60mph time is 4.6 seconds courtesy of the same 5.0-litre supercharged V8 with 510hp. For this performance look forward to paying US $96,000 (Coupe) MSRP and $102,000 (Convertible) MSRP.

 

Source: Jaguar

Press Release (Click to expand)

JAGUAR NORTH AMERICA ANNOUNCES U.S. PRICING FOR THE NEW 2010 MODEL YEAR XF AND XK LINE UP

JAGUAR NORTH AMERICA ANNOUNCES
U.S. PRICING FOR THE NEW 2010 MODEL YEAR XF AND XK LINE UP

Jaguar today announced pricing for its 2010 Model Year line up. In January 2009, Jaguar revealed the new 2010 Model Year XF and XK which includes the new XFR, and next generation XKR. Both vehicles are true to the heritage of Jaguar's legendary performance, delivering a superb balance of dynamic ability and refinement.

The 2010 XF will be priced starting at $52,000 MSRP. The XF Premium, with the new 5.0-liter naturally aspirated engine, will have a base MSRP of $57,000. The new XFR with the 510hp supercharged engine will retail for $80,000 MSRP. Also, taking the details that define luxury to higher standards, the 2010 XF Premium offers a Portfolio Pack for an additional $4,000. The Portfolio Pack offers the most luxurious XF specification, and features the naturally aspirated version of the new 5.0-liter V8.

As for the 2010 XK line up, it will start with a base MSRP of $83,000 (Coupe) and $89,000 (Convertible). The XKR with its 510 horsepower engine will retail for $96,000 (Coupe) MSRP and $102,000 (Convertible) MSRP.

But it is the new powertrain options that are at the heart of the changes for 2010 Model Year. The new AJ-V8 GEN III direct-injection 5.0-liter engines are the most advanced engines Jaguar has ever produced, each offering significant increases in performance and impressive fuel economy. Both deliver more torque and power than the previous generation of engines.

The 2010 Model Year XF and XK models combine effortless high-performance and state-of-the-art powertrains with a new level of advanced technologies, intuitive control and Jaguar's superbly crafted, new-fashioned luxury interiors. In addition, both models include a number of standard luxury features including navigation, heated front seats and satellite radio.

XF and XFR 2010MY

Contemporary, individual and beautifully crafted, the XF has the soul of a sports car, the style and sophistication of a luxury four-door sedan, and the visual excitement of a coupe.

"The new XF challenges the rules and redefines Jaguar sporting luxury. Our designers and engineers work together to develop elegant, inspired solutions to complex technical challenges. It's a simple but very effective philosophy and the result is great new products like the XFR," says Mike O'Driscoll, Managing Director, Jaguar Cars.

2010MY XF At-a-Glance Highlights -

• The full XF family now includes three trim and equipment levels - XF, XF Premium and XFR - and a total of three engine options
• New 5.0-liter V8 powertrains. The new XFR introduces the 510hp supercharged 5.0-liter AJ-V8 Gen III engine and adds other dynamic advances to create the quickest and most sporty XF yet
• Compared to its supercharged 4.2-liter V8 predecessor, the 5.0-liter power has increased by 23 percent and torque has increased by 12 percent with no loss in fuel efficiencies and a decrease in emissions
• The new direct-injection engine gives the XFR a 0-60mph time of 4.7 seconds, and a 50-70mph acceleration time of just 1.9 seconds
• New XFR features Adaptive Dynamics (the latest in computer controlled continuously variable damping) and Active Differential Control (electronically controlled rear differential)
• The XFR's features include revised bumpers and lower front air intakes, sill extensions, bonnet louvers and grilles, quad tailpipes, a boot-lid spoiler and unique 20-inch alloy wheels
• XF Premium with Portfolio Pack offers a luxury-based alternative to the performance focused XFR, including 16-way and 12-way adjustable actively ventilated heated and cooled front seats, contrast stitching on leather trim and a wider choice of veneers and trim colors, two that are unique to Portfolio, and it introduces a Suede-cloth premium headliner
• Heated and cooled front seats, Bi-Xenon headlamps, Blind Spot Monitor and rear camera park aid come standard on the XF Premium
• The first XF cars will be delivered to U.S. customers in Summer 2009

XK and XKR 2010 MY

"The new XK delivers more power, more performance and more technology - without compromise. It moves the Jaguar sports car experience on to a whole new level," says Mick Mohan, Director, Jaguar Programmes.

The new generation of Jaguar XK sports coupe and convertible has all new engines giving more power and performance with greater efficiency, revised exterior styling, and interior enhancements. There are two core models in the new XK range - the highly equipped XK and the powerful XKR.


-more-
2010MY XK At-a-Glance Highlights -

• The full XK family includes two trim and equipment levels - XK (Coupe and Convertible) and XKR (Coupe and Convertible) - and a total of two engine options
• With the introduction of the new 5.0-liter direct-injection V8 engines comes a new level of performance for the XK, with improved acceleration from standstill and stunning in-gear acceleration times
• The supercharged AJ-V8 GEN III R delivers 510bhp, and propels XKR Coupe to 60mph in just 4.6 seconds. The naturally aspirated AJ-V8 GEN III delivers 385bhp, and propels XK Coupe to 60mph in just 5.2 seconds
• State-of-the-art six speed automatic transmission has seamless gearshifts plus, for the first time on the XKR model, an electronic differential optimizes traction and dynamic performance
• The new lightweight strong chassis offers improved performance across the board including optimized fuel economy and CO2 emissions
• Exterior changes for the naturally aspirated XK models and the supercharged XKR are highlighted by a distinctive new front end design, new LED rear lights, and a new lower rear body valance
• New interior design features, including exciting user friendly technologies such as the JaguarDrive Selector, first seen on the XF, further enhance performance, driving dynamics and the XK's luxury sporting character
• New Adaptive Dynamics (the latest in computer controlled continuously variable damping), new Active Differential Control (electronically controlled rear differential), 12-way heated and cooled front power seats, soft-grain leather interior, heated leather steering wheel, contrast stitching and 525-watt Bowers & Wilkins speaker system come standard across the XK model line up
• Key driver aids include front and rear Park Assist, Emergency Brake Assist, Adaptive Cruise Control and Adaptive Restraint Technology System
• The first cars will be delivered to U.S. customers in Summer 2009

Editor's Note: All prices include an $850 destination and delivery charge. Tax, title, and registration fees not included. EPA fuel economy estimates are forthcoming.

 

Comments

benz_man
February 21, 2009 6:33 PM
WOW, the XK is considerably overpriced; like 20K overpriced... Really! I'm excited to see the 5.0L's though. Can't wait till they're in Range Rover's.

dom6698
February 21, 2009 9:27 PM
So why should an 385hp XK convertible cost $69,000 when a less powerful 360hp 650i costs $85,300 and ? Why should a 510hp XKR convertible cost $82,000 when an M6 convertible with 500hp costs $107,900? The point is strengthened by an SL550 costing $98,500 and an SL63 V8 AMG costing $135,000. Go figure...

ReLL1K
February 21, 2009 6:42 PM
And what happened to the XJ line? Are they going to put the 5.0 engine on it too??

benz_man
February 21, 2009 10:19 PM
Yeah, all those vehicles are XK competition. But, premium pricing does not make a vehicle premium! Take Cadillacs XLR as example. The XK is decent in its own right, but when you compare it to its price matched competition it is glaringly obvious the materials are sub-par. Plastics are inferior in every way. Jag used a quality leather supplier, but the stitching and creasing are flawed in there coarse approach. Haptic feedback from ALL switches is bottom class (Ford parts-bin). "Piano Black" trim is cool if the surface stain is applied to a wooden veneer. Shiny black plastic titled "Piano Black" is not a luxury item and has no excuse being used so heavily around the infotainment display. These are just basic problems. I haven't even gotten into the driving experience, or how dated that aforementioned infotainment package is. Its not bad transportation by any means, just don't start comparing it to it's competition. My 80K would go to Munich or Stuttgart, and I'd get my money's worth!

radmeister
February 22, 2009 9:16 AM
Amen to that, other than the engine, and some slightly fancier interior and exterior styling the XF is a Mondeo in my eyes, not worth the $. Also the difference for the 650 is that in 5 years it will still be there and have a decent re-sale value, the jag goes down 20,000$ in the first day. I don't think i have to actually mention the other differences between the actual 2 cars. One is a BMW another is the bastardization by americans of a true british motoring icon. I would say that the XF is worth 40,000$ and the R 55ish(same area as CTS-V). Jags had an old world charm and unique styling, all that died when ford stepped in and tried to modernize, it's like they took the mona lisa, scanned it and added some photoshop effects to the point its no longer recognizable and then try to say it's the mona lisa. There is one jag i would buy, a 2003 XJ-R, and thats because i can get the anniversary ed. for 25k with under 20,000km on it. And id buy it just for its old school looks and feel. Sometimes its nice to break away from the modern styling of stainless steel and glass with black trim. But not for that price.

arash84v
February 22, 2009 1:37 PM
There coming in the market late with the F powering!!!!By the Looks of it The M6 and the M5 will be changed with in the 2012 mostly,...Then it will be underpowered.I never liked Jags.But i can say safely tht the XFR looks Nice. B ut 4 me Bimmer with the ///MPOWER Any day,u know its perfection.

ubercool
February 23, 2009 3:42 PM
Great prices, awesome motors. benz_man & Radmeister etc are talking out of their arses, Jag use the same plastic supplier as VW & Audi, they use higher quality leather & wood than Bentley(i know first hand, my family work for Bentley btw), the technology under the hood is equal and sometimes slightly better than that of there German rivals. Most people are fooled by the expensive advertising campaigns which the German brands show on tv, not to mention the back hand deals to cars magazines and tv shows etc...

benz_man
February 23, 2009 6:06 PM
Suppliers offer different price points for the same products. Mercedes used its usual supplier list for many Chrysler interiors. Did that make them any better? I'm lucky enough to be in the position to drive these cars every day. Just go drive an XK and 650 back to back. The proof is in the pudding...

ubercool
February 23, 2009 7:59 PM
I've been in the new 2010 XKR just recently, and it's way better than a BMW, Porsche & Mercedes, Jag have just done a massive refurb of the XK series, they have updated the whole car, and the new materials are excellent. It's not just the materials that make a car aswell, it's the styling and driving experience which should be the main attractions...

benz_man
February 23, 2009 9:23 PM
We obviously have differing opinions on what "good" materials are, and that's cool. But, having been in and out of dozens of XKs over the last two years I can tell from the single interior shot provided that nothing has changed significantly. And yes, styling and driving experience are large factors in a purchasing decision, but don't be fooled. An owner's time is spent IN the car, not looking at it. What good is a beautiful exterior design if the place where you spend all your time at is questionable?

ubercool
February 23, 2009 9:56 PM
Jaguar's XF is well regarded as having one of the finest interiors of any motor in it's class, the only competitor which gets close is Audi's A6, but the A6 is a boring car, the 5 series and E-Class don't feel special enough in comparison to the beautiful XF...

benz_man
February 24, 2009 12:25 AM
I agree, but I'm not talking about the XF here. I'm talking about the XK. I've made no negative comments regarding the XF. The XF uses Fords current generation of interior materials (which pale in comparison to the next gen 5 and E-class). The XK is carrying over old-school Ford materials and it shows. Most wouldn't even notice unless they compared the XK directly to its competition. I get paid to analyze cars all day long. I can't help but notice...

LeChef
March 8, 2009 11:56 PM
I'm staggered by the comments on the quality of materials in BMW 6 Series, vs SL, vs XK. I just cross compared all thre and the XK is STREETS ahead in terms of material quality. Both the Beemer and the Benz have mis-matched plastics, and the quality is more egg-carton than Faberge Egg. Poke around under the seats and under the glove box and you will find far cheaper stuff in the Beemer and the Benz. Sadly these days the Germans are faking it. Oh, and the Beemer looks like Shrek taking a dump.

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