BMW sells most AWD premium cars

BMW / BMW X5 with xDrive in snow

xDrive cars sold 320,900 units in '07

By Thami Masemola
March 15, 2008 11:50 PM
Filed Under: BMW, General, German

In an interesting news twist, BMW announced that it has become the dominant force in Europe when it comes to all-wheel-drive in the premium segment. You’ll recall that another German premium automaker has a more famous AWD system than BMW’s xDrive, but it seems customers are falling more for xDrive than they are of this other system. BMW sold 320,900 vehicles fitted with xDrive, a number said to surpass the nearest competitor by some 4,500 units.

You can certainly put this into context though, because the other competitors don’t have a car like the X3 in their model lineups for instance, though on the other hand they do offer AWD in segments were BMW does not offer xDrive. BMW itself has often claimed that xDrive is the fastest reacting AWD system in the world, reacting in milliseconds to changes that necessitate the transfer of torque between the axles and wheels. It is the evolution of the BMW AWD system that’s been around over 20 years.

Source: BMW

Comments

ck314
March 16, 2008 12:49 AM
makes sense, but audi should be gaining positions with its new gen quattro system (torsen in logitudinal mounted engines) which sends more torque to the rear wheels in normal conditions, favoring a more agile, dynamic touch with the road.. in other words, they got the message, the A5/A4 quattro now have the rwd looks and *somehow* the handling too

View Comment Rules

Add Comment

You are modifying your comment

Exisiting User

Username
Password
remember me

New Users

Username
Email
Password
Comment

Your account

username
password

Other links