VW Touareg Cabrio?
Is it a joke or a PR move, or both?
By Atanas Markov
December 28, 2007 5:23 PM
Filed Under: Artist Renderings, German, Volkswagen
Is it April 1? No, December 28, but in Spain today is the "día de los Inocentes", which is the same Fool's Day. So Volkswagen in Spain decided to make some fun and created an advertisement for the "new Touareg Cabrio", as if it were truly a new model coming. There, you're given three links: Acabados (trim levels), Motores (engines), and Galería (gallery). Then you realize it is a joke, and have an option to forward it to a friend.
On second thought, it is not completely insane to make a joke from the Touareg especially when sister company Audi presented the Cross Cabriolet quattro study in Los Angeles motor show in November. One could think that it is part of real PR trick to feel the public reactions. In Europe, those SUV niches don’t have much future, but in USA they could grab a large consumer group. Few years ago it was impossible to think about an SUV coupe, and now you have one with the BMW X6 confirming it’s time for real surprises in near future.
Related Articles
Add Comment
- BMW 7 Series M Sport Receives Matt Black Trim Treatment by EAS
- Stig Approved: Caterham Superlight R500 – for £19.50
- Mercedes' AMG Division Considering Diesel?
- Bentley Unveils World’s Most Luxurious Charity Bus
- Porsche Cayman X-Wide by XTR Carchip
- 2011 Mercedes C-Class Facelift Latest Spy Photos
- Superchips Golf GTi MkVI ECU Remap Adds 44bhp
- Try outrunning this! F999 Police Car Unveiled
Latest F1 News
BMW Announce Deal to Sell F1 Team to Peter Sauber
Nov 27, 09 4:30 PM
Alonso works hard to win Ferrari 'confidence'
Nov 27, 09 4:00 PM
Canada GP return to be announced on Friday
Nov 27, 09 4:00 PM
Force India retains Sutil, Liuzzi
Nov 27, 09 4:00 PM
Ecclestone denies reviving Donington GP bid
Nov 27, 09 4:00 PM
Toro Rosso seat for Hartley possible - brother
Nov 27, 09 4:00 PM
American investors to rescue Sauber - report
Nov 26, 09 8:00 PM
Conway, Ericsson to test for Brawn at Jerez
Nov 26, 09 7:00 PM
Hamilton not worried by McLaren-Mercedes split
Nov 26, 09 6:30 PM
Wolff reveals rejected Williams investors
Nov 26, 09 6:00 PM














