MINI Clubman: In Depth

MINI Clubman D
by Frank
October 5, 2007 1:54 PM
Filed Under: European, MINI

Press Release

Personalisation and ownership

So who is going to buy the new MINI Clubman? Previous experience shows that MINI customers cannot be placed into categories but come from all walks of life. But, one example could be a driver who wishes to stand out from the mainstream, appreciates design and aspires to express his personality through the car. There are also likely to be people who already appreciate the MINI Hatch design and have just been waiting for ‘that little bit more MINI’.

The projected sales of MINI Clubman are anticipated to take up 25 per cent of Oxford’s production capacity. But not until 2009 when the car has been on sale globally for a full year. The market launch for Europe is November 2007, and the rest of the markets follow in February 2008.

Back in 2001, MINI virtually created personalisation in small cars, and the new MINI Clubman offers the same unparalled choice of options and aftermarket kit as its Hatch and Convertible variants. Factory options alone add up to several million possibilities of configuration to enable the owner to express his or her personal style.

  • 12 exterior colours
  • 12 light-alloy wheels designs measuring 16” or 17”
  • 36 colour schemes
  • 4 Interior Worlds (front door and rear side panels) – Carbon Black, Gotham Grey, Tuscan Beige, Hot Chocolate
  • 14 seat options including 4 leather combinations for the seats – Carbon Black, Pacific Blue, Rooster Red, Hot Chocolate
  • Five Colour Line options (armrests and lower edge of the dashboard) – Cream White, Rooster Red, Mellow Yellow, Pacific Blue, Dark Grey
  • Four trim surfaces (instrument panel, door openers, trim rings) – Fluid Silver, Piano Black, Brushed Alloy, English Oak
  • Hundreds of aftermarket options – Union Jack, chequered and target roof decals, viper, racing and sport stripes, chrome or black additional headlights.

Hot Chocolate is a colour reserved exclusively for the Clubman and can be chosen in several different ways including leather interior or in combination with fabric, exterior paintwork and Interior World for the area around the dashboard.

Chequered cloth upholstery is exclusive to the MINI Cooper S, while the Cooper and Cooper D come as standard with black Cosmos cloth seats.

Options

As an option, a fully closing storage compartment can be integrated into the trim area of the dashboard on the front passenger’s side. A standard Aux-in socket allows the driver to be able to play music from an MP3 player on the car’s audio system.

Included within the long list of factory options are satellite navigation, television, Bluetooth, panoramic glass sunroof, comfort access system and DAB radio.

Accessories

Further options to increase the car’s carrying capacity are a roof base support system, which (with additional attachments) is ideal for transporting bikes, skis, snowboards or a roof box.

The MINI range of accessories also offers a protection cover for the entire loading area up to the back of the front seats, particularly useful when taking Fido for a run!

The aftermarket MINI navigation system shows your current position in the guise of a MINI Hatch with individual variations of the roof pattern.

The aftermarket exterior mirror covers, door handles, door entry strips and split door finisher are available in Union Jack or Chequered design.

A wide range of John Cooper Works equipment adds a taste of motorsport and includes cross-drilled and inner-vented brake discs for the front wheels and 18” light alloy rims. Inside, owners can finish their gearshift lever knob and handbrake grip in carbon fibre.

tlc

Whilst design, performance and dealer service are all high up on a MINI owner’s importance rating, cost-of-ownership continues to register as a real deal-clincher. MINI’s unique money-saving tlc and tlc XL servicing options are the key to owning a premium small car on a pocket-sized budget and they will continue with MINI Clubman. For less than the price of a room at The Ritz, they offer unrivalled value-for-money motoring and peace of mind for up to the first eight years of MINI ownership. They are also a welcome financial boost when owners come to part with their cars.

MINI tlc is available to all UK retail and fleet customers when purchased with a new MINI. It covers scheduled servicing on the car for five years/50,000 miles, including parts and labour, for just £150 (including VAT)

The benefits of the tlc package are not only limited to running costs, but also contribute to MINI’s rock solid residual values as any remaining tlc years are passed on to future owners.

August 2007 saw MINI come top in a survey organised by Lex, a vehicle leasing company, evaluating the best performing cars in the used car market. The MINI retained 54 per cent of its original new price after three years/60,000 miles. This is the second year in a row that MINI has taken gold in Lex’s survey.

MINI tlc XL adds a further three years or 30,000 miles to the tlc service package and costs a further £380 (inc. VAT). It can either be bought together with MINI tlc when the car is first purchased or once MINI tlc has come to an end, as long as it’s before the next service is due. MINI tlc XL is also transferable to new owners if the car is sold during the eight year period.

MINI tlc comes on top of MINI’s standard package of aftersales benefits. These include a three year/unlimited mileage warranty, six year/unlimited mileage corrosion guarantee and a three year roadside assistance programme that includes bespoke MINI service engineers, replacement loan car, full European cover and accident management.

Pepper and Chili packs

The Pepper and Chili option packs have been hugely successful on MINI Hatch and Convertible models and represent a 25 per cent saving over buying the equivalent options individually.

Pepper Pack £1,110 (MINI Cooper/MINI Cooper D Clubman)

Leather steering wheel, chrome line exterior, manual air conditioning, interior lights pack, on-board computer, front fog lights, passenger seat height adjustment, velour floor mats, storage compartment pack, flat load floor.

Chili Pack £2,015 (MINI Cooper/MINI Cooper D Clubman)

Cloth/leather upholstery, 3-spoke sports leather steering wheel, velour floor mats, passenger seat height adjustment, front fog lights, manual air conditioning, on-board computer, interior lights pack, 16” 5-Star Blaster light alloy wheels, chrome line exterior, sports seats, storage compartment pack, flat load floor.

Chili Pack £2,135 (MINI Cooper S Clubman)

Cloth/leather upholstery, 3-spoke sports leather steering wheel, velour floor mats, passenger seat height adjustment, front fog lights, manual air conditioning, on-board computer, interior lights pack, sports suspension (optional), 17” Pace spoke light alloy wheels, Bi-Xenon headlights, storage compartment pack, flat load floor.

Source: BMW Group
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