Mazda Launches New Crossover SUV Mazda CX-7 in Japan

Press Release

Mazda Motor Corporation today announced the launch in Japan of the new Mazda CX-7 five-seat crossover SUV (Sport Utility Vehicle). The CX-7 goes on sale nationwide at all Mazda, Mazda Anfini and Mazda Autozam dealers from today. The monthly sales target is 380 units. The concept for the CX-7 is a "sport crossover SUV": the fusion of sports car and SUV. The CX-7 boasts refined and sophisticated styling that reflects its sports car roots, with satisfying power provided by a 2.3-liter direct injection turbocharged engine complemented by a six-speed Activematic transmission. From the customer's point of view, it comes outfitted with advanced features for safety and convenience. These include Dynamic Stability Control (DSC) safety technology to help prevent lateral skidding, a parking assist system (with a side monitor and rearview guide monitor), an immobilizer and burglar alarm, a 30GB HDD navigation system, and cruise control as standard equipment. A choice of two model grades are available, the CX-7 and CX-7 Cruising package. Both feature Mazda's 2.3-liter MZR DISI turbocharged engine and six-speed electronically controlled automatic transmission (Activematic). Each model grade has a front-wheel drive and four-wheel drive version. The manufacturer's suggested retail prices range from 3,060,000 yen to 3,660,000 yen (including consumption tax). CX-7 Program Manager Shunsuke Kawasaki said, "The CX-7 exemplifies Mazda's 'Soul of a Sports car' philosophy. It makes a clean break from conventional SUVs and, without doubt, it is a Zoom-Zoom vehicle, skillfully blending sports car verve with SUV practicality. The CX-7 brings together performance and design like never before, resulting in a vehicle that's inviting to look at, entertaining to drive and fun to use." Since the CX-7 was successfully launched in the North American market in the second half of May 2006, it has enjoyed praise for its refined styling and excellent performance.