Maybach - The Journey Begins

Press Release

Maybach -- the high-end luxury car brand
Exclusivity and top technology

• Groundbreaking innovations ensure sensational first-class motoring ex-perience
• Driven by one of the most powerful 12-cylinder passenger-car engines
• Personal Liaison Managers provide individualised customer support
• Special containers developed for transporting the luxury Saloons

The combination of cutting-edge technology and tradition has brought the Maybach high-end luxury car brand back to life within the DaimlerChrysler Group and fuelled high expectations for the future. The celebrated name contains a sense of both homage and duty. The target today is as ambitious as ever: to develop a saloon of peerless perfection. For the second time in the history of the automobile, Maybach is out to set the standard in the exclusive luxury car segment. The design, specification and technology of the new Maybach satisfy even the most demanding requirements. Customers are able to choose from materials of the highest quality for the interior appointments -- beautifully soft leathers, fine carpeting and exquisite wood trims. Indeed, the Maybach brand can be said to represent a new dimension in high-end luxury motoring in more ways than one. Rear passengers of the 6.17 metre-long Maybach 62, which has a 3.83-metre wheelbase, enjoy the opulence of individual seats, which they can adjust into an extremely comfortable reclining position with automatically extending leg and foot supports, all at the touch of a button. In the interests of entertainment and information, the rear compartment is also equipped with two colour monitors, which are linked up to the standard-fitted TV receiver and DVD player. The powerful telecommunications system comprises a mobile phone as well as a permanently installed car phone. Masterpieces of contemporary automotive technology The high-end luxury Saloon is powered by the newly developed 405 kW/550-hp "Type 12" Maybach engine which offers more power and torque than any other series-production passenger car engine in the world. With its displacement of 5.5 litres, bi-turbocharging and 900 Newton metres of torque, this power unit has everything it takes to deliver superior driving performance whilst providing the high level of comfort expected of the lux-ury car brand. The electronically controlled AIRMATIC DC (Dual Control) air suspension is one of the latest innovations from Mercedes which will also be a prime fea-ture of the Maybach. Using sophisticated micro-electronics, AIRMATIC DC is able to control the suspension and damping simultaneously in order to provide unsurpassed dynamic handling coupled with impeccable ride comfort. The SBCâ„¢ electrohydraulic braking system has undergone further development for use in the Maybach to ensure that the Saloon has braking power in keeping with its exceptional performance characteristics. Personal customer support around the clock In addition to its focus on achieving technical perfection and stylish elegance, the new Maybach prestige car brand also attaches top priority to providing attentive customer service for its highly discerning clientele. This new service concept is built around Personal Liaison Managers, each of whom is responsible for a very small group of Maybach owners. At the customer's request, the Personal Liaison Manager can provide support and assistance with a wide range of activities -- such as organising visits to the Maybach Manufaktur or scheduling vehicle servicing, for example. Following the market premiere of the Maybach, customers will be able to contact their Personal Liaison Manager around the clock. The styling and appointments of the high-end luxury car are the result of an intensive exchange of ideas between the customer, the customer's Personal Liaison Manager and the designers and development engineers. Their meeting points are the Maybach Centers around the world or the Center of Excellence, which DaimlerChrysler is currently setting up in Sindelfingen. The Center accommodates the Maybach Atelier covering an area of around 2200 square metres. Here, customers can look through a comprehensive selection of the most sumptuous materials, exclusive colors, and innovative technical details. This wide variety of fine woods, paint finishes, leathers and other exquisite appointments forms the basis for the extremely personalized styling of each and every Maybach Saloon. Complete servicing package and global transport logistics for Maybach customers The luxury car brand's customer care concept also comprises a complete servicing package planned right down to the finest detail for the Maybach customers and their unique cars. The first point of contact for questions relating to vehicle maintenance or repair is the Personal Liaison Manager who coordinates all the necessary steps following discussion with the customer. Maybach is working together with skilled partners to develop a global logistics concept which ensures that the Saloons are transported with the greatest care and speed. Within Europe, each Maybach will first be carefully protected and then transported by truck from wherever it is in use to the nearest available Service Centre, as agreed in advance by the Personal Liaison Manager and the customer. Elsewhere in the world, as well as in regions where there is no other alternative, the car-maker will deploy sea/air freight containers which have been customised for the luxury Saloons and therefore offer a particularly high level of protection during transport.